Ads Operation Specialist

About the RoleThe Ads Operations Specialist will be responsible for end-to-end management, optimization,and performance analysis of all paid media campaigns across META (Facebook &Instagram), TikTok, and Google Display Network. This role is critical for driving qualifiedtraffic, generating leads, and improving overall conversion performance across multipledigital channels.Job Responsibilities:Increase qualified leads volume.Maintain or improve CPL and ROAS benchmarks.Deliver consistent traffic growth across all channels.Enhance conversion rates by refining audience targeting and optimizing creative performance.Maintain compliance with each platform’s advertising policies and brand safety guidelines.Optimize campaigns by adjusting budgets, bids, and targeting based on real-time performance data.Develop and propose data-driven paid media strategies tailored to each platform’s strengths and audience behaviors.Requirements2+ years of hands-on experience in paid media campaign management.Proficient in META Ads Manager, TikTok Ads Manager, and Google Display Network.Strong analytical skills and experience with campaign tracking and reporting.Familiarity with conversion tracking tools, pixels, and audience segmentation.Excellent project management skills and attention to detail.Fluent in English (verbal and written).Certification in Facebook Blueprint, Google Ads, or TikTok Academy will be a plus pointWilling to be placed in Pekanbaru, Riau or Medan, North SumatraAbout the CompanySawitPRO is a cutting-edge green digital agritech startup located in the heart of Jakarta. Our mission is to be the best innovator that improves the lives of everyone in the palm oil industry. Through our integrated end-to-end agri-platform, we create a win-win-win scenario for people, planet, and prosperity.We provide integrated apps that connect the supply chain stakeholders in the palm oil industry (Mills, DO Agents, Smallholders, Harvesters, Drivers, etc.). Creating a digital ecosystem that essentially boosts their productivity with effortless work documentation, affordable yet original agri-inputs, and agronomist services.Our commitment extends beyond providing innovative solutions; we aim to nurture every aspect of Indonesia's palm oil industry. By fostering growth and sustainability, we strive to bring positive change to the lives of individuals in the palm oil sector, one at a time.