B2B Marketing Manager

Position Title:B2B Marketing ManagerLocation:AustraliaAbout the RoleWe are seeking an experienced and strategic B2B Marketing Manager to lead marketing initiatives that strengthen brand presence and support business growth. This role involves developing multi-channel marketing strategies, managing campaigns, and collaborating closely with sales, product, and leadership teams. The ideal candidate is results-driven, creative, and confident in executing data-informed marketing plans.Key ResponsibilitiesDevelop and implement integrated B2B marketing strategies across digital, content, email, and events.Manage end-to-end marketing campaigns, including planning, execution, and performance optimisation.Create marketing assets such as case studies, presentations, and sales collateral.Analyse marketing performance data and provide insights to improve effectiveness and ROI.Coordinate webinars, industry events, and lead-generation initiatives.Ensure consistent brand messaging across all channels and materials.Manage relationships with external agencies, vendors, and partners.Qualifications & SkillsBachelor’s degree in Marketing, Business, Communications, or related field.4+ years of experience in B2B marketing, ideally within tech, SaaS, or professional services.Strong understanding of digital funnels, campaign optimisation, and content strategy.Proficiency with CRM and marketing automation tools (e.g., HubSpot, Salesforce).Excellent writing, communication, and stakeholder-management skills.Strong analytical mindset with the ability to interpret data and make strategic recommendations.Preferred AttributesExperience managing cross-functional marketing projects.Creative thinker with strong attention to detail.Ability to thrive in a fast-paced environment and handle multiple priorities.Employment Type:Full-time