Brand Associate (ORM)

Job Title: Brand (ORM) Associate Job RoleLocation: Hyderabad (Onsite)About NxtWaveNxtWave is one of India's fastest-growing tech upskilling platforms and a World Economic Forum Technology Pioneer (2024). We are an official partner of the National Skill Development Corporation (NSDC), on a mission to bridge the gap between education and employability.With learners across 35+ states & UTs, our alumni work at 2,000+ companies including Google, Amazon, Nvidia, Goldman Sachs, Oracle & Deloitte.Backed by 275 crore in funding, founded by leaders from Amazon, IIT Bombay, IIT Hyderabad & IIT Kharagpur, and featured in Forbes 30 Under 30 India (2024) NxtWave is reshaping tech education in India.Role OverviewWe are looking for a proactive Brand (ORM) Associate to strengthen NxtWaves digital presence, protect brand credibility, and enhance student trust across online platforms.Youll monitor brand conversations, address student queries, build positive brand sentiment, and identify strategic engagement opportunities across reviews, forums, and social platforms.Key ResponsibilitiesCustomer Feedback & Crisis HandlingAct as first point-of-contact for online queries & reviewsRespond to student feedback and escalate cases to internal teamsMaintain consistent brand tone & empathy across platformsManage sensitive concerns with discretion & urgencyBrand Reputation & Community BuildingBuild and engage communities on Reddit, Quora & LinkedInParticipate in relevant discussions to boost brand credibilityManage Google Business reviews across multiple locationsIdentify advocates, success stories & influencer opportunitiesMonitoring, Reporting & InsightsTrack daily brand mentions, sentiment, and reputation risksUse listening tools (Brand24, Mention, Google Alerts, etc.)Prepare weekly insights reports with actionable suggestionsSpot trends, recurring issues & reputational opportunitiesWhat We’re Looking For6 months – 2 years' experience in Brand / ORM / Social Media / Community / Digital PRExcellent written communication & emotional intelligenceStrong understanding of Reddit, Quora, LinkedIn & YouTube cultureWorking knowledge of SEO/SERM is a bonusStrong judgment, active listening & brand sensitivityAbility to work cross-functionally & thrive in fast-paced environmentEducationBachelor’s or Master’s in Marketing, Communications, PR, or related fieldWhy Join NxtWaveWork with founders & business leaders shaping India’s tech talent revolutionBe part of one of the most data-driven and cross-functional teamsOpportunity to lead brand trust & student experience initiativesExposure to AI-led transformation & high-growth systemsSteep learning curve, rapid career growth & real impact