African Extracts

Brand Manager

Posted: 8 hours ago

Job Description

Brand Manager: African Extracts Rooibos Skincare We are an established company in the FMCG personal care sector, committed to delivering innovative and high-quality beauty products. We are seeking a dynamic and results-driven individual to join our marketing team. The ideal candidate will bring both analytical rigour and creative vision, thriving in both strategy and execution. This is a unique opportunity to help shape the future of a much-loved South African skincare brand, lead a team, and contribute to building powerful, lasting brand equity.Reporting into the CEO and Director of Brand CommunicationWhat You'll Do: Lead and Manage Brand Plan Plan and manage brand-related projects from start to finish, ensuring alignment with company goals and smooth collaboration across teams. Create New Products Lead the development of new products - from concept to launch - working closely with technical, sales, and supply chain teams.Run Brand Campaigns Develop and execute brand campaigns across multiple platforms, ensuring consistent messaging across all channels. Keep marketing tasks and product launches on track by overseeing the approval process for designs, pricing, and production.Support Digital Marketing Ensure alignment of digital strategy including social media, influencer partnerships, and paid campaigns with the overall brand plan.  Manage Traditional Advertising Oversee the planning and execution of print and in-store advertising alongside activations and brand events. Handle the Budget Plan and control the marketing budget to ensure smart spending and strong return on investment.Track Performance Analyse brand and campaign performance and share insights to drive growth in sales and market share.Build Media & PR Relationships Maintain strong relationships with media outlets to increase brand exposure and execute ongoing PR strategies.Support the Team Provide operational support for the marketing and sales teams, including logistics, customer interactions, and export coordination. Skills and Attributes:Strong Communication SkillsExcellent verbal and written communication to clearly and persuasively deliver brand messages.Confidence & PresenceHigh self-assurance with the ability to present ideas clearly, make bold decisions, and lead with authority and professionalism.Creativity & InnovationAbility to develop fresh and engaging marketing campaigns.Project ManagementSkilled in organising tasks and managing deadlines effectively.Strategic MindsetAble to think long-term, connect the dots, and develop smart, forward-looking plans that support brand growth and business goals.Leadership & CollaborationAbility to lead a team and work collaboratively across departments.Attention to DetailEnsure accuracy and consistency in branding and messaging.Requirements:Bachelor’s degree in marketing or business managementMatric with Mathematics3 – 5 years of Brand Management or Marketing experience within a FMCG environment. Strong Microsoft Office skillsHigh numerical and analytical abilityValid driver’s licence and own vehicleAbility to commute to Paarden Eiland onsite each day

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