Brand Marketing Manager

As a Brand Marketing Manager, you will be adapting and implementing global brand strategies to drive awareness, engagement, and desirability across Singapore and Malaysia markets.Responsibilities:Execute global brand strategies aligned with local business objectives to increase brand awareness, engagement, and appeal in target marketsDevelop comprehensive knowledge of local markets to continuously refine and adapt brand strategiesMaintain brand consistency and integrity across all marketing channels and touchpoints by adhering to global brand guidelinesCollaborate with internal teams and external agencies to produce relevant and engaging content across digital and traditional mediaPlan and implement integrated marketing campaigns that strengthen brand equity and deliver measurable business outcomesNegotiate with media partners to secure optimal advertising placements and cost efficienciesUse data analytics to assess campaign effectiveness, optimize ongoing strategies, and guide future marketing initiativesMonitor market trends, competitor activity, and consumer behavior to inform innovative and proactive marketing effortsManage marketing budgets efficiently to maximize return on investmentRequirements:Degree qualified with 6-8 years of brand marketing in travel, e-Commerce/online platform, or a related industryDemonstrated success in independently managing end-to-end marketing campaignsExcellent communication and interpersonal skillsAbility to interact positively and professionally at all levelsOnly successful candidates will be notified.EA License no.: 16S8066 I Reg no.: R1329129