Business Development Specialist

About Us:At NightRider™ LEDS, we don’t just sell lighting — we deliver performance, affordability, and trust to our dealers. We are a premium brand at an affordable price. We’re proud to provide Industrial Grade Tough, Individually Tailored Lighting Solutions for professionals across industries. With a strong foundation and a history of supporting our dealers in heavy equipment, logging and agriculture niches, we know our customers’ needs — and how to exceed them.We live by our values:We Win When Our Dealers WinBe Passionate About Delivering Our Best ProductsProvide the Right Solutions That Set Our Dealers Up for SuccessTogether, as One NightRider Nation — We Own the NightAre you ready to be part of something brighter?About the Role:As a Sales Representative at NightRider™ LEDS, you’ll be a critical first point of contact for our valued dealers and customers. This role blends customer service excellence, sales strategy, product knowledge, and administrative precision, all rooted in our dealer-first culture. You’ll work collaboratively with our management team and colleagues to champion dealer success, growth, and satisfaction — because when our dealers win, so do we.Key Responsibilities:Deliver exceptional service by being the first point of contact via phone, email, and dealer support queue.Promote and demonstrate NightRider's values and team culture.Proactively support and educate dealers about our product lineup, promotions, and solutions.Accurately process all incoming orders within 1 hour of receipt, following dealer instructions and company procedures.Anticipate customer needs and provide solution-based recommendations and upsell opportunities.Own the resolution of dealer inquiries, return requests (RGA), and concerns within your scope of authority, while escalating when needed.Maintain accurate and timely CRM data—contacts, tasks, and opportunities.Follow up on all active promotions and facilitate participation through strategic outreach.Coordinate trade show logistics and lead generation activities.Report on industry trends, dealer feedback, and competitor insights to the management team.Support the team in office/warehouse inventory management and ordering of supplies.Participate in continuous training and improvement programs.Assist in operational functions such as backorders, product releases, stock transfers, and showroom upkeep.What You Bring:A positive, team-oriented mindset with the flexibility to adapt to change.Excellent communication skills — both verbal and written.Abilities in multitasking, prioritization, and organizational time management.A customer-centric, solutions-focused approach with unwavering attention to detail.Experience with CRM systems (e.g., Salesforce or HubSpot preferred).Comfortable using Microsoft Excel, Teams, SharePoint; bonus if familiar with order/inventory systems.Strong problem-solving mindset with a continuous improvement lens.Previous experience in sales, customer support, or dealer relations (automotive, electronics, or B2B experience a plus).Why Join NightRider™ LEDS?Competitive salary + performance incentivesSupportive and flexible workplace cultureOpportunity to grow as part of a rapidly expanding leader in LED lightingWork alongside passionate people who love what they do.Help shape the future of dealer and customer relationships.Be part of a team that owns the night — together.Ready to Light Up Your Career?Apply today! We can’t wait to meet someone as passionate about performance and solutions as we are.