Campaigns Manager

REQUIREMENTS4+YOE of Campaign development/execution experienceExperience with Adobe Experience, Adobe Campaign (V7/V8) or similar Oracle Eloqua, IBM Unica, Marketo or PardotExcellent written and verbal communication skills in EnglishGreat analytical, critical thinking and problem-solving abilitiesStrong adaptability and capacity to work in fast-paced environmentsIn-depth understanding of organizational data flow and its use in management decision-makingPreferred Adobe campaign business practitioner certification.Consult and Support in building HTML emails according to the provided creative.Intermediate Knowledge of SQL and relational database concepts.RESPONSABILITIESBuild, execute, and deliver accurate audience data for assigned campaigns using Adobe Campaign.Perform data analysis on audience, create waterfall, trigger test emailsCreate new campaign workflow and support existing campaign workflows for channels such as Email, SMS, Push.Responsible for day-to-day execution and automation of workflows within Adobe Campaign.Lead team of marketing specialist supporting development and implementation of marketing campaigns.Gather requirements from business stakeholders on audience, content and rules for ongoing campaign initiatives.Elicit requirements accurately interpret for end-to-end process Analysis, Design, Development, QA and UAT.Lead the solutioning, development, implementation and reporting of digital marketing campaigns.Identify gaps in campaign design process and articulate the issues effectively to stakeholdersConducting analysis and design waterfall and audience reports.Assisting in ensuring compliance of digital marketing initiatives with all regulations, policies and procedures.Support the campaigns in terms of production monitoring, investigations and troubleshooting.Validate email renderings across different clients.Train and coach users and team members on adobe campaign workflows.What you will love about working with us:At Capgemini Engineering we’re always looking ahead. We reimagine possibilities, and we innovate with technology to bring ideas to life.We encourage flexibility in how, when, and where people get their work done, allowing a better work-life balance, and greater empowerment. They partner with their managers to find an arrangement that works best for their role and their circumstances.We offer game-changing programs to accelerate the growth of our people and the development of their expertise.What you need to know about what we offer:Excellent compensation and benefitsCareer path, trainings and real growth opportunitiesEngaging and challenging projects.Excellent work environment and culture.Open and Effective management.Highly professional and collaborative teams.About Capgemini GroupCapgemini is a global leader in partnering with companies to transform and manage their business by harnessing the power of technology. The Group is guided everyday by its purpose of unleashing human energy through technology for an inclusive and sustainable future. It is a responsible and diverse organization of over 300,000 team members in nearly 50 countries. With its strong 50-year heritage and deep industry expertise, Capgemini is trusted by its clients to address the entire breadth of their business needs, from strategy and design to operations, fueled by the fast evolving and innovative world of cloud, data, AI, connectivity, software, digital engineering and platforms.At Capgemini Mexico, we aim to attract the best talent and are committed to creating a diverse and inclusive work environment, so there is no discrimination based on race, sex, sexual orientation, gender identity or expression, or any other characteristic of a person. All applications welcome and will be considered based on merit against the job and/or experience for the position.