Hero Esports

Content Specialist(Esports)

Posted: 7 hours ago

Job Description

Job Responsibility: Monitor real-time trending content, social media dynamics, and user preferences in Indonesia and the Philippines, with a sharp focus on the gaming industry.Identify emerging gaming content trends (e.g., gameplay formats, narrative styles, viral challenges) and translate insights into actionable content plans for KOL collaboration projects.Support the end-to-end KOL collaboration process: brief development, content review, performance tracking, and post-campaign optimization.Maintain a deep understanding of gaming-related social media content across key platforms (e.g., TikTok, Instagram, YouTube, Facebook, local platforms like Kumu/Shopee Live) in target markets.Requirements & Qualifications:2-3 years of experience in content operations, KOL management, or gaming industry-related roles, with a focus on the Philippines markets.Strong insight and sensitivity to real-time social media trends, especially gaming-related content in Indonesia and the Philippines.Excellent understanding of gaming industry social media content (e.g., gameplay streams, reviews, challenges, esports content) and user engagement drivers.Proficient in English

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