Digital Marketing Specialist

Are you energetic, proactive and ready to make an impact?We’re looking for a skilled, analytical marketer who loves digital and brings great energy to the team.About youYou bring positive energy, curiosity and a growth mindset.You take initiative, solve problems and genuinely enjoy working with people.You’re reliable, organised and take ownership of your work.You have 5+ years’ experience in digital marketing with hands-on PPC and Meta Ads expertise.You’re collaborative, adaptable and comfortable in a fast-paced environment.You’re confident using CRM platforms, building workflows and nurturing leads.You’re comfortable managing WordPress content and following SEO best practice.Duties & responsibilitiesPlan, manage and optimise paid media campaigns (Google Ads, Meta, TikTok)Support digital activity across paid media, social, email and automationAnalyse and report on campaign performance with clear insightsConduct audits and identify opportunities to improve ROIBuild strong client relationships through great communicationDevelop automated workflows and nurture sequences in HubSpotManage website content via WordPressPrepare sales & marketing performance reportsAssist with proposals, pitches and researchManage CRM contacts, segmentation and campaignsCollaborate closely with the wider team - no silos, no ego, always striving for better resultsRequirements:5+ years of experience in digital marketing, with a strong understanding of digital marketing channels.Proven track record of managing paid media campaignsExperience conducting digital marketing audits Excellent analytical and problem-solving skills, with strong attention to detail.Ability to work independently and as part of a teamGood project management skills, with the ability to manage multiple tasks simultaneously.Good understanding of Digital industry products & servicesAbility to work well under pressure, multi-task and adhere to deadlinesWell-organised and client-focusedMust have native or near-native fluency in both spoken and written EnglishBachelor's degree in marketing or a related field.Hands on experience with the following is essential:Google Ads (Search, Display, Video, Shopping)Meta Ads ManagerWordPressHubspotCRMsGoogle Analytics 4Google Search Console Google Tag ManagerGoogle Data StudioEmail marketing platforms ( e.g. Mailchimp)CanvaAbout usWe are an award-winning digital agency who believe in partnering with our clients to deliver impact and drive growth.We work with leading local and global brands on projects of national and international importance.This requires great attention to detail and the ability to grow and nurture relationships so that we can establish trust, build rapport and grow our client base.We’re trusted to deliver data-driven strategies that generate results and we’re looking for someone who thrives in that space.Working with usWorking at Total Digital is challenging and exciting. Our people are driven and come to work to make a difference so that we can craft digital products and experiences that deliver impact and drive growth. That said, there’s more to life than just work - so we try to strike the right balance by offering a good working environment that allows you to grow, develop and have fun in the process.Join our team and show us what you can do. This is what you’ll get back:Competitive salary25 days annual leaveLearning and developmentBike to work schemeFlexible and remote workingFree coffee and snacksSalary 40-50K DOEPlease note this is a hybrid role.Candidates must already be legally authorised to work in Ireland