Founding General Manager (FIDI)

Overview: The Founding General Manager (GM) will play a pivotal role in launching and leading our new location, FIDI. You're not just opening doors; you're setting the tone, building the team, and crafting a new community. This role demands a proactive, hands-on leader who can thrive through change and momentum. You'll own everything from pre-opening activations to post-launch performance, with the opportunity to shape what this location becomes.Responsibilities:Pre-Opening Phase:Partner with NSO and Sales to lead presale activations, local outreach, and Run Club or outdoor event executionHire, onboard, and train Coaches and Community Managers with support from T&D and OperationsDrive local lead engagement and support early conversions in partnership with SalesEnsure operational readiness across staffing, scheduling, software systems, inventory, uniforms, and facility set-upEmbody and represent the brand in the local community, from events to early touch points with membersPost-Opening Phase:Own and optimize all studio operations, from financials and labor management to cleanliness and member experienceLead, develop, and manage the studio team — creating a culture of accountability, excellence, and funDeliver an average of 15 classes per week Maintain a consistent and visible in-studio presence to support team culture, member engagement, and operational excellence. Participation in team workoutsTrack KPIs weekly and make tactical decisions to support retention, referrals, and revenueFoster a thriving member community by ensuring high engagement, consistent programming delivery, and an elevated in-studio experienceKey Performance Indicators (KPIs):Pre-Opening:Pre-Sale Lead Engagement RateCommunity Event Execution ScoreHiring Completion Rate for Coaches & CMsLaunch Readiness ScoreStaff Onboarding CompletionGM Conversion Contribution (tracked separately from Sales)Soft Opening Execution ScorePost-Opening:Studio RevenueLabor % to Revenue (Coaches)Squad Utilization RateMidday Revenue vs. TargetReferral Conversion CountMember CountNew Member Onboarding Completion RateStudio Audit ScoreStaff Retention (Coach & CM)Who You Are:A natural leader with experience in studio management, team building, and community developmentPassionate about our brand and confident leading teams in high-growth, high-energy environmentsOrganized, tactical, and great under pressureSkilled at reading the room, managing people, and juggling multiple prioritiesRequirements2+ years of leadership or studio operations experience in a fitness, hospitality, or high-growth service environmentCPR, First Aid & AED certified (or willing to obtain)Willingness to work non-traditional hours including mornings, evenings, and weekendsAbility to lift and carry at least 30 lbs; capable of standing for long periods and moving freely within the spaceNASM CPT (or equivalent)Benefits4 weeks of PTO/year with immediate accrual40 hours paid sick time401kHealth insurance