Head of Digital & Social Media Operations

Join Doo Group – Explore α Better FutureDoo Group is a global financial services group with FinTech as its core. With our 10 major business lines, spanning Brokerage, Wealth Management, Property, Payment & Exchange, FinTech, Financial Education, Health Care, Consulting, Cloud, and Digital Marketing, Doo Group has seamlessly provided clients with comprehensive products and services across the world. Through a one-stop approach, Doo Group remains committed to helping our clients achieve an ideal financial life while moving towards a better future together!Looking for a New Challenge? Join Us as We Expand Globally!As we continue our global business expansion, we’re on the lookout for talented individuals who are motivated to support our strategic goals and initiatives. Join a team that values innovation and growth.DOO you have what it takes?What you’ll be working on:Job Summary:As the Head of Digital & Social Media Operations, you will oversee omnichannel operations, manage creative production, and work closely with cross-functional teams to convert engagement into measurable business growth. You’ll also analyze key metrics, optimize marketing ROI, and continuously explore innovative strategies to strengthen our brand positioning in the financial industryKey Responsibilities:1. Omnichannel Operations StrategyLead the setup, content planning, and daily operations of overseas social media platforms such as TikTok, Facebook, YouTube, and Instagram.Optimize publishing strategies based on platform algorithms to increase exposure and engagement rates.Monitor industry trends and competitor activities, and, combined with forex market characteristics (e.g., policy updates, exchange rate fluctuations), develop differentiated content strategies to strengthen the brand’s professional image.2. Creative Content ProductionOversee the production of original content (articles, short videos, animations, live-stream scripts, etc.) ensuring compliance with regional language and copyright regulations.Manage the entire KOL collaboration process, including secondary editing, content review, and performance tracking, and establish a standardized creative asset library.3. Data-Driven GrowthAnalyze user behavior using tools such as Google Analytics and social media dashboards to optimize ROI and conversion paths.Regularly produce operational reports and propose strategies to improve traffic acquisition, user retention, and paid conversions.4. Cross-Functional CollaborationWork closely with the traffic and sales teams to convert social media engagement into sales leads.Collaborate with design and marketing departments to ensure consistent visual branding and tone of voice.5. Resource ManagementAllocate marketing budgets efficiently, monitor spending, and prioritize high-performance channelsWhat we’re looking for:Minimum of 3 years of experience in new media operations within the financial industry, with familiarity in CFD and forex trading products.Proficient in tools such as Premiere, Photoshop, and Canva, capable of independently producing high-quality content.Core CompetenciesIndustry Awareness: Able to quickly interpret forex market news and translate it into timely marketing topics.Data Mindset: Skilled at using key metrics (CTR, CPA, etc.) to optimize strategies.Creative Ability: Capable of visualizing and simplifying complex financial concepts for broader audience appeal.Bonus PointsExperience in launching new social media accounts from scratch (0–1) or successful viral content cases (portfolio required)Life as DOOersAt Doo Group, we embrace a culture where continuous growth, collaboration, and creativity are at the heart of everything we do. As a DOO, you'll collaborate with top professionals from around the globe, dive into exciting projects, and play a pivotal role in shaping the future of finance.Unlock your potential with Doo Group. Apply now and step into a role where your impact is celebrated!Discover your potential with Doo Group. Apply now and be part of our success story!#DooBeyondLimit #TogetherWeDooMore #SucceedYourCareerWithDoo