Head of Growth & Brand for Canopy.us

Canopy (part of Netspark) is the leading AI-powered app that protects families and adults from harmful online content. We’re growing and looking for a data-driven storyteller to lead brand and growth. This is a unique opportunity to be part of a mission-driven, innovative company at the forefront of AI for Good.As Head of Growth & Brand, you’ll sit at the intersection of strategy, creativity, and analytics - building demand, shaping our brand narrative, and scaling awareness and acquisition across paid media, social media, and influencers.What You’ll DoLead top-of-funnel growth. Drive campaigns that create and capture demand.Manage and collaborate with agencies and vendors to optimize Meta, Google, Apple Search Ads, and social media.Act as the marketing hub across internal and external contributors — ensuring smooth coordination between analysts, developers, designers, ad specialists, and the retention and lifecycle teams.Ensure data, tracking, and reporting systems support accurate and timely marketing insights. Own and optimize marketing analytics tools: AppsFlyer, GA4, Power BI, and attribution dashboards.Monitor CAC, conversion rate, and campaign ROI; produce insights and recommendations for leadership.Oversee creative production and ensure every ad, landing page, and asset reflects our mission and drives performance.Requirements5+ years in growth or acquisition for D2C or subscription apps with media budgets of over $100K/month.Experience with analytics/attribution tools like AppsFlyer, Google Analytics, Power BI, Apple Store Connect and Google Play Console.Relevant Bachelor's degree.Deep understanding of data, analytics, and performance measurement.Exceptional command of English and storytelling.Experience managing cross-functional teams and multiple vendors.If you want to build the future of online safety - let’s talk.