Head of Growth (E-Commerce & Performance Marketing) — NYC (On-Site) | $150K–$180K + .5–1% Equity

💰 Compensation: $150,000–$180,000 base + .5–1% equity📍 Location: New York City (On-site preferred)🕒 Type: Full-timeWe’re looking for a data-driven, creative growth leader to own and scale one of the fastest-growing sustainable consumer brands in the U.S. This is a high-impact, on-site role in New York City where you’ll lead acquisition, retention, and lifecycle strategy across DTC and wholesale channels — and help turn a fast-moving startup into a household name.What You’ll DoDefine and execute a full-funnel growth strategy across paid media (Meta, Google, TikTok, Amazon), lifecycle/email/SMS (Klaviyo), and partnerships.Lead all digital performance marketing with a focus on ROAS, CAC, and LTV optimization.Build and manage a high-performing growth team; hire, mentor, and drive a culture of experimentation and iteration.Partner cross-functionally with brand, product, ops, and creative to align growth, storytelling, and performance.Scale DTC and B2B distribution growth through data-driven testing, funnel optimization, and new channel exploration.Report directly to the CEO and play a key role in shaping the company’s go-to-market and revenue trajectory.Who You Are5–10+ years of experience driving measurable growth for consumer or DTC brands ($5M–$50M+ ARR).Proven track record managing multi-channel campaigns and lifecycle programs that directly impact revenue.Deep understanding of analytics, attribution, and growth experimentation (CAC, LTV, payback, A/B testing).Hands-on operator who can balance data and creativity; you love building playbooks from zero to one.Experience in or passion for sustainability, consumer goods, or mission-driven brands is a plus.Why This RoleThis is your chance to lead growth for a brand with real traction — used by thousands of venues nationwide and scaling its DTC engine rapidly. You’ll join a small, mission-driven team that moves fast, values ownership, and believes sustainability isn’t a trend — it’s a business imperative. The bar is high, the opportunity is huge, and your impact will be immediate.