inDrive is an international ride-hailing service. We are a highly-regarded, high-tech unicorn company; we have been making a positive impact globally since 2013 by harnessing the power of innovative mobile technologies. With our cutting-edge solutions and dynamic work environment, we provide a unique opportunity for individuals to be a part of a team that is changing the lives of millions for the better!inDrive is on the lookout for an experienced and results-oriented Marketing Manager based in Nepal .
In this role, you will be responsible for leading the development and execution of marketing strategies to grow inDrive’s presence and user based in NepalWhat you will do: Develop and execute engaging regional marketing strategies to attract and retain users, with a strong focus on local insights and audience behavior. Dig deeper into market insights to effectively communicate the unique advantages of our model. Manage and optimize marketing budgets efficiently because great marketing isn't about how much you spend, but how smartly you spend it.
Strengthen partnerships by regularly meeting with local agencies and collaborators to ensure impactful marketing execution. Create and localize content, ensuring that we don't just rely on global assets but produce highly relevant and engaging local content tailored for specific markets. Explore additional local marketing channels, beyond the standard digital and offline mix, to maximize visibility and relevance in each region. Be on the ground, actively participating in local market activations, engaging with partners, and ensuring successful execution of campaigns in target cities. Collaborate with cross-functional teams, aligning marketing efforts with product development, business operations, and driver relations.
Monitor performance metrics, reporting results and refining campaigns based on data insights. What we expect from you: Experienced Marketer: 3+ years in digital, performance, or growth marketing, but you’re never convinced you know everythingStrategic Thinker: Ability to craft compelling marketing strategiesDataDriven: Strong analytical skills with proficiency in handling large datasetsProactive and Independent: Don’t wait for instructions – you create opportunitiesEffective Communicator: Skilled in working with diverse teams across culturesAdaptable Learner: Open to learning from experiences and embracing changeTechSavvy: Comfortable with key marketing tools and analytics platformsLocal Expert:
Deep understanding of the advertising landscape, audience nuances, and cultural contexts in NepalWorking terms: Hybrid work scheduleUnlimited opportunities for professional and career growth, regular external and internal training from our partnersThe opportunity to become part of an international team of professionals who create one of the greatest success stories in the global IT industryProbation period up to 3 monthsWe offer you all the conditions for professional and personal growth with a rapidly growing tech company. Your resume will be considered within 14 calendar days of receiving it. If your experience meets the requirements of our company, we will contact you.
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