Director of Visual Merchandising

About Kendra Scott: We are a fun, talented and driven team dedicated to providing our customers with gorgeous products and a WOW! experience. Family, fashion and philanthropy are at the core of our company and though we move at a very fast pace, we are committed to maintaining a family-oriented work environment and giving back to our community. A passion for great design, dedication to innovation and a strong social media presence are our building blocks for creating a unique and engaging lifestyle brand across all channels, including retail stores, wholesale accounts and e-commerce.

Our headquarters are located in the heart of Austin, Texas, and we embrace the unique vibe and energy of our hometown as an inspiration for our brand and company culture. Position Overview We are seeking a visionary and highly skilled Director of Visual Merchandising to lead the creative and strategic direction of our in-store presentation across our expanding network of 160 stores and extensive wholesale network. This role will ensure our brand story is brought to life consistently and compellingly, driving customer engagement, conversion, and loyalty.

The ideal candidate will combine a keen design eye, strong business acumen, and operational excellence, ensuring that our visual merchandising supports the brand vision and sales performance with creativity and aesthetic excellence. Key Responsibilities Strategic Leadership Develop and implement a comprehensive visual merchandising strategy that reflects and enhances our brand DNA, seasonal trends, and customer insights. Partner with Merchandising, Marketing, Store Operations, and Wholesale teams to align visual presentation with product launches, campaigns, and promotional calendars. Establish and maintain visual merchandising standards that ensure consistency across all store formats, pop-ups, and wholesale shop-in-shop environments.

Creative Direction & Execution Lead the concepting and design of seasonal floor sets, window displays, product fixtures, signage, and in-store marketing elements. Drive innovation in presentation techniques, integrating storytelling, digital elements, and sensory experiences to elevate brand perception. Oversee prototype development and approval of all visual materials, fixtures, and display guidelines. Operational Management Develop and distribute comprehensive VM guidelines and toolkits to ensure flawless execution across all locations. Oversee scheduling and coordination of floor set rollouts, new store openings, remodels, and special projects. Provide training, coaching, and ongoing feedback to field visual teams and store managers to maintain high standards.

Monitor execution quality through regular store visits and virtual audits, identifying opportunities for improvement. Collaboration & Cross-Functional Partnership Partner with Retail and Wholesale partners to tailor visual merchandising programs that align with their environments while protecting brand integrity. Work closely with Store Design and Construction teams to ensure fixtures and layouts, optimize product visibility, traffic flow, and sales opportunities. Collaborate with Marketing to ensure in-store visuals seamlessly connect to digital, social, and advertising campaigns. Analytics & Continuous Improvement Utilize sales data, customer feedback, and competitive analysis to measure the impact of visual merchandising initiatives.

Continuously test and refine display strategies to improve customer engagement and conversion. Stay ahead of industry trends, technology innovations, and retail best practices to keep the brand at the forefront of visual presentation. Conduct research on current and future trends in design and lifestyle, and associated target market features. Maintain awareness of trends, styles, materials and technology relative to the competition to share with team members for further ideation and implementation. Our Ideal Candidate Will Have: Bachelor’s degree in Visual Merchandising, Design, Marketing, or related field.

10+ years of experience in retail visual merchandising, including at least 3 years in a senior leadership role; jewelry or accessories industry experience strongly preferred. Strong portfolio demonstrating a balance of creative vision and commercial results. Exceptional leadership, project management, and cross-functional collaboration skills. Excellent communication skills with the ability to inspire and influence at all levels. Proficiency in design tools, VM software, Microsoft Office Suite, Adobe Creative Suite, familiarity with CAD a plus. Willingness to travel regularly for store visits, installations, and openings. A shared appreciation for our 3 core values of Family, Fashion and Philanthropy