Marketing Web Specialist

Where passion meets opportunityThe best of your adventures is the one you have yet to sail!PurposeThe purpose of the Marketing Web Specialist role is to enhance and optimise MSC Cruises South Africa’s digital presence by managing, updating, and improving all web-based platforms to ensure an engaging, accurate, and user-friendly online experience. The role supports commercial and brand objectives by driving website performance, ensuring content relevance, maintaining brand consistency, and implementing digital best practices. Through data-driven insights, the Marketing Web Specialist contributes to increasing online visibility, customer engagement, and conversion, ultimately supporting the company’s sales, marketing, and guest experience goals.Your ImpactEnsure that the B2C website functionality, usability, navigability, and visibility are done properly in line with local market and HQ requirements.Responsible for all the aspects of ensuring the website content, design and functionality offer the optimal user experience.B2C Web content management: Implement web updates sent through by Global to ensure website enhancements and changes are made timeously. Perform regular testing of web content before publishing and flag up any errors with Global eCommerce team or Local Setup Team.Design web pages: Setup promo pages and dedicated web pages. Furthermore, should the need arise the Web Specialist must communicate the organization’s needs and expectations to the Global eCommerce team to ensure optimal UX for the end user.Troubleshooting: Ensure website health and identify web bugs and implement solutions while working closely with Global Corporate IT and eCommerce teams.SEO: Assist in managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks.Your Journey so farAt least 3-5 years experience in website content development and publishing. Strong knowledge of technical SEO. General ecommerce marketing experience is desirable.Bachelor’s degree in a relevant field or equivalent experience.Fluent in English.Excellent verbal and written communication skills with strong attention to detail including the ability to communicate complex technical issues to a none technical audience.Ability to work independently and as a member of a team and to make decisions in accordance with established policies, standards and objectives.Strong organizational skills, including the ability to handle multiple assignments and tasks while meeting deadlines.Basic understanding of HTML, CSS and web development.Computer literacy including MS Word, PowerPoint and Excel, Outlook.Ability to communicate and liaise with internal and external customers.Good interpersonal skills.Ability to work under pressure.Customer-focused.Punctual.Flexibility to work in line with MSC Cruises operational requirements.Always present a professional and favourable image of MSC Cruises.Graphic design skills desirable (Adobe InDesign, Adobe illustrator).Your EssentialsAbility to work in a teamFlexibly to the needs of the businessAbility to work well under pressure.Self-starter with problem solving attitude and great sense of urgency.Extremely organized and detail oriented.Performs other job-related functions as assigned and travel may be required.Our Commitment We are committed to building a future that values diverse perspectives, embraces the world beyond borders, and fosters an inclusive environment where every individual feels valued, respected and empowered to be their authentic selves. Our commitment extends to taking meaningful, measurable actions that have a long-term positive impact on our guests, our employees and our planet.Ready to turn your passion into something extraordinary? Join us at MSC Cruises, where new opportunities await. Apply today to be part of a global team that is pushing boundaries and achieving something remarkable. Your journey starts here!How To ApplySend your application to ZA_HR@msccruises.co.za