Marketing Analyst (ShopeePay)

Job DescriptionJob Description:

Manage marketing campaign initiatives including mechanics planning, budget optimization, user segment breakdown, testing and performance analysisProvide details plans for marketing campaigns or testing initiatives, aligning them with the overall business objectives Regularly review and analyze key commercial/marketing metrics to provide insights that guide decision-making for campaign improvementConduct data-driven analysis to serve current business direction for ShopeePay, SeaMoney and related businessesDesign analysis framework, extract relevant data, run in-depth analysis, and deliver findings using suitable visualization and reporting tools to communicate and collaborate with related stakeholders Provide actionable insights and recommendations that will be used to support or devise new marketing strategies Support other special projects as requestedRequirementsBachelor or Master’s degree in Marketing, Business, Economics, Data Analytics, or related field of studyAt least 1 - 2 years of work experiences in areas of marketing analytics, business analytics, data analytics, strategy consulting, e-commerce or tech industriesStrong technical skills with experience in SQL is a mustIntermediate MS Excel and Google Sheet skills, capable of utilizing different formulas and features to drive desired resultStrong analytical and logical reasoning skillsExcellent communication skills in both written and verbal format in Thai and EnglishReliable and good team player who enjoys a fast-paced and iterative environment