Performance Marketing Specialist

We are Global Print-on-Demand (Global POD)!The Vietnam-based subsidiary of The Customization Group.We bring cutting-edge and scalable top-tier print-on-demand solutions to businesses and creators worldwide. Fast, sustainable, and hassle-free, because your vision deserves the best!The Customization Group is a global leader in mass customization, leveraging AI and automation to revolutionize the personalized products industry. With a strong international presence across Asia, Europe, North America, and the Middle East, we manufacture up to 2.5 million unique products daily, reaching millions of customers through 20+ own online shops and 1,000+ partner stores. Our AI-first strategy drives efficiency, scalability, and innovation, keeping us ahead in a fast-moving market while growing through AI-driven acquisitions and partnerships.Our diverse team of 700+ professionals from 40+ nationalities thrives in a culture of collaboration and ambition. Whether in our tech hubs, production facilities, or business locations, you’ll find the perfect environment to take ownership and drive impact in the future of e-commerce.We are looking to hire a driven Performance Marketing Specialist to craft and optimize data-backed campaigns that drive measurable growth and ROI. Sounds good? Then keep reading!Why You Will Love Working With UsInternational experience in our globally spread Teams A role that evolves quickly, opening doors to new opportunitiesMonthly phone/data allowance to support work-related communicationMonthly transportation allowance for commuting convenienceSocial insurance contribution based on 100% of salaryCompetitive salary with annual performance-based bonuses!Annual 13th-month salary, because your year deserves a rewarding finish!Private Health insurance for your well-being and peace of mindDynamic and collaborative global team culture and a supportive work environmentWhat You Will DoPlan and execute paid campaigns across Meta, Google, and LinkedIn to drive brand awareness, lead generation, and conversionDevelop funnel-based ad strategies focused on awareness → engagement → conversionConduct continuous optimization through data analysis, A/B testing, and performance reportingAlign ad initiatives with sales priorities, product launches, and regional strategiesCollaborate with creative and content teams to ensure ad copy and visuals are optimized per channelSet up and manage conversion tracking, audience segmentation, and remarketing flowsWhat You Bring3 -5 years of advanced experience with Meta Ads, Google Ads, and LinkedIn Campaign ManagerStrong data analytics capabilities (Google Analytics, Looker Studio, HubSpot dashboards)Experience in optimizing CAC, CTR, and ROAS through data-driven iterationKnowledge of marketing automation and lead nurturing toolsStrategic thinking combined with operational execution capabilityFocus: Meta, Google, and LinkedIn AdsRegion: Europe/North America (Primary) → Vietnam Embrace the opportunities that await you here!Your journey may lead to the development of new skills, meaningful relationships, and greater success.One team. Millions of happy customers worldwide. Join us!https://www.thecustomizationgroup.com/