Product Marketing Manager (Real Money Gaming)

Onward Search is a specialized staffing and talent solutions company that helps professionals find top jobs with the nation’s leading brands. We’re looking to hire a Product Marketing Manager to own the go-to-market (GTM) strategy for our online sports betting client. This role will focus on new games, product features, and promotions. In this role, you’ll bridge the gap between product, marketing, and our players — ensuring every launch resonates deeply with our audience and drives measurable impact. This is a REMOTE, 6+ month contract position starting ASAP.What You’ll Do:🎯 Go-to-Market StrategyDrive and execute end-to-end GTM plans for new "real money gaming" launches, features, and promotions.Align launch strategies with business goals, player insights, and key sports moments.🤝 Cross-functional LeadershipAct as the central point of contact for all GTM efforts, coordinating across product, creative, CRM, and data teams.Ensure seamless operational alignment and on-time delivery of all campaign elements.🗣️ Messaging & PositioningDevelop compelling messaging frameworks and positioning strategies for new features and game mechanics.Translate complex functionality into clear, engaging value propositions that excite and educate our players.🎨 Creative OversightLead the development of marketing creative by writing strong briefs and collaborating closely with design and content teams.Ensure all assets are on-brand, data-informed, and aligned with campaign objectives.📊 Performance AnalysisDefine and track key KPIs for product launches.Provide actionable insights to optimize performance and inform future strategy.👥 Audience ExpertiseBecome a subject matter expert on the broader real money gaming landscape.Leverage audience insights to craft messaging that drives engagement and differentiates us in a competitive market.What You’ll Bring5+ years of experience in product marketing, preferably within consumer tech or real money gaming (RMG).Proven success leading product or feature launches from concept to completion.Strong storytelling and positioning skills, particularly for new or complex game formats.A data-driven mindset — skilled at defining KPIs, analyzing results, and turning insights into strategies.Exceptional organization and project management abilities in a fast-paced, cross-functional environment.Excellent communication and collaboration skills across teams and stakeholders.Bonus PointsYou’re an active user of daily fantasy sports or real money gaming platforms.Familiarity with viral growth mechanics, gamification loops, or loyalty frameworks.Passion for sports, competition, and creating innovative player experiences.Perks & Benefits: Medical, Dental, and Vision InsuranceLife Insurance401k ProgramCommuter BenefiteLearningEducation ReimbursementOngoing Training & Development*To qualify for our benefits package, you must work over 30 hours per week and the length of assignment must be a minimum of 10 weeks.To learn more about this opportunity, apply now. Our recruitment team will be in touch, guide you through the interview process, and advocate on your behalf.