SBM/BM-GI-上海

Typical Accountabilities Develops and/or facilitates the development and creation of the promotional plan and programs and ensure their consistency with the brand strategy Develops and manages the promotion /communication budget and project timelines Collaborates with brand team to make a convincing case for appropriate budget and expectations for marketing opportunities Maintains awareness of competitive activity in consumer marketing Manages overall relationships with advertising agencies and other vendors Responsible for the implementation of promotional/communication strategies, plans and programs in support of brand strategies and objectives Provides input into Communication Planning and Operational PlanningTypical People Management Responsibility (direct / Indirect Reports) Approximate number of people managed in total (all levels) -What is the global remit? (how many countries will the role operate in?):Education, Qualifications, Skills And Experience Essential: Bachelor’s degree in relevant field (e.g., business or science) Desirable: Advanced degree(s) in business or science.; Advertising agency experience; Sales or Sales Training experienceKey Relationship To Reach Solutions Internal (to AZ or team): Sales Training Manager; District Sales Manager; Insights Manager; Brand Planning Manager/Leader External (to AZ):