Senior Business Analyst

 Key Responsibilities 1. Product Discovery & Requirements Analysis ● Facilitate and lead discovery workshops with stakeholders to define product goals, user needs, and design opportunities. ● Translate business objectives and user insights into clear, actionable design requirements. ● Conduct user research, competitor analysis, and usability evaluations to inform design decisions. ● Collaborate with product managers and engineers to define success metrics and KPIs for product features. 2. Design Strategy & Documentation ● Develop and maintain comprehensive documentation including: ○ Business Requirements Document (BRD) – prepared in collaboration with project requesters. ○ Product Requirements Document (PRD) – inclusive of functional specifications authored by the BA. ○ Use Cases and Process Flows – developed and maintained by the BA. ● Ensure all design deliverables align with the company’s design system and accessibility standards. ● Maintain documentation that provides traceability from business requirements to implemented features. 3. Design Execution & Quality ● Lead and oversee the design process from concept to delivery, ensuring visual and interaction design quality. ● Collaborate with UX/UI designers to refine wireframes, prototypes, and high-fidelity designs. ● Conduct and support user testing to validate design hypotheses and improve usability. ● Partner with QA and engineering teams during development to ensure design integrity through SIT and UAT stages. ● Responsible for ensuring the product is both user-friendly and aligns with business objectives. 4. Impact Analysis & Continuous Improvement ● Evaluate new feature requests or product changes through impact and feasibility analysis. ● Assess potential user experience trade-offs, dependencies, and implementation risks. ● Use analytics and qualitative feedback to continuously improve design performance and adoption. 5. Cross-functional Leadership & Collaboration ● Act as a bridge between business, design, and engineering teams to align objectives and priorities. ● Collaborate closely with product managers, engineers, QA, and stakeholders to deliver cohesive and meaningful user experiences. ● Facilitate alignment sessions to ensure shared understanding of the problem space and desired outcomes. ● Advocate for user-centered design principles and foster design thinking across the organization. 6. Design Operations & Team Leadership ● Drive design process improvements and advocate for modern tools, workflows, and methodologies. ● Participate in sprint planning and backlog refinement to ensure design readiness for development. ● Contribute to scaling the organization’s design maturity by improving collaboration and consistency across teams. 7. Project Coordination & Delivery Support ● Project planning, timeline monitoring, and delivery tracking. ● Participate in sprint planning and backlog grooming to ensure readiness and prioritization of requirements. ● Escalate risks, issues, or blockers promptly to ensure timely resolution and project continuity. ● Maintain transparent reporting of status updates, progress, and deliverables to key stakeholders. 7. Analytical & Technical Contribution ● Conduct data analysis and define data requirements and constraints for integrated systems. ● Participate in system design reviews to ensure functional accuracy and alignment with user expectations. ● Provide technical assistance to developers, including clarifying requirements and reviewing deliverables. ● Explore and adopt new tools or technologies to improve analysis, documentation, and delivery effectiveness. Soft Skills ● Strong analytical mindset and problem-solving ability. ● Excellent communication and presentation skills. ● Strategic mindset with attention to detail and visual precision. ● Collaborative and adaptable in a dynamic team environment.