Job Description

Job DescriptionOverview (Why This Role?)Do you live and breathe video storytelling with a platform-first mindset? HearstMade is looking for a visionary Senior Creative Director to elevate our video content to new heights. This is your opportunity to lead cross-functional creative across branded content campaigns that break through the scroll, inspire action, and drive measurable results.About Hearst Magazines (Why Us?)Hearst Magazines’ portfolio of more than 30 iconic brands in the U.S.—including Cosmopolitan, ELLE, Esquire, Good Housekeeping, Harper’s BAZAAR, and Popular Mechanics—inspires, entertains, and builds new and bold experiences for an engaged and growing audience across digital, video, social, and print, reaching nearly 130 million readers and site visitors each month. With sophisticated content creation, cutting-edge technology, and industry-leading data capabilities, we make media and products that move people across all platforms. We are a global media company that publishes nearly 200 magazine editions and 175 websites around the world—and together, we are shaping what’s next.Key Responsibilities (What You Are Doing)Translate briefs into compelling, platform-native concepts with clear messaging and scroll-stopping hooksBuild creative frameworks including treatments, narrative beats, and deliverables maps across multiple platformsDefine and communicate the visual and editorial approach, including look and feel, graphics systems, audio, and motion designPlan storytelling tailored for specific platforms (Meta, TikTok, YouTube, Snapchat, Pinterest, X), both organic and paidDirect select shoots, ensuring a cohesive throughline from pre-production through postLead creative alignment across directors, producers, and post teams to ensure clarity and consistencyGuide editorial structure, pacing, and motion design in post-production with clear, efficient feedbackScale content efficiently, creating optimized versions by channel and objective without diluting creative integrityLeverage emerging technology, including AI tools, to enhance speed and craftMaintain quality control across specs, file hygiene, exports, and timely deliveryPartner with strategy and analytics to test, learn, and integrate insights into future creativeSystematize creative processes with documented templates, libraries, and style guidesQualifications (What We’re Looking For)8+ years of creative leadership in branded or social video (agency, publisher, brand studio, or platform)Proven ability to direct content and guide teams across pre-production, production, and postStrong editorial judgment and understanding of post-production workflows, even if not editing hands-onDeep understanding of platform-specific storytelling and social trendsA standout portfolio of cross-platform video work featuring vertical formats, dynamic editing, and innovative use of techProficiency with Adobe Creative Cloud (Premiere, After Effects, Photoshop, Illustrator), and awareness of creator tools like CapCut and Canva ProFamiliarity with AI tools such as RunwayML or similar; bonus points for 3D/motion experience (Cinema4D/Blender)Collaborative, decisive, and adaptable—thriving in fast-paced, experimental environmentsThis role is hybrid with 4 days per week in our NYC officeWhat We OfferWork with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.The base salary for this role is between $149,000 - $168,000. The actual base pay offered is dependent upon many factors, such as: transferable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future.Hearst is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.

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