Senior Director, Marketing and Communications

Notes: Only candidates legally authorized to work in the Netherlands, the UK or the US will be considered.Position Summary:The Rainforest Alliance is seeking a visionary and results-driven Senior Director of Marketing & Communications to join our senior leadership team, reporting directly to the Chief Commercial Officer.This pivotal role will shape and implement the organization’s global brand and communications strategy, driving awareness, engagement, and influence across diverse audiences and markets.The successful candidate will be a seasoned marketing leader with a proven track record of building impactful global brands across multiple channels. They will bring creativity, strategic acumen, and deep consumer/customer insight to elevate the Rainforest Alliance brand towards a position of strength and leadership in the sustainability space.The ideal candidate will be entrepreneurial and action-oriented, capable of delivering bold results with limited resources. We are looking for a doer, not just a strategist, someone who thrives in a lean environment, rolls up their sleeves, and maximizes impact without relying on large marketing budgets.Key Objectives:Develop and implement a compelling brand and communications strategy aligned with organizational goalsDevelop and lead a high-performing global marketing, communications and advocacy teamMaximize brand impact through curated strategic marketing partnerships and multi-stakeholder engagementDrive integrated and highly efficient marketing and communications campaigns that amplify our mission, our products and our programsResponsibilities:LeadershipWork with the CCO to ensure alignment and delivery of marketing and communication outputs within the organisation’s strategic prioritiesCultivate a culture of excellence, and accountability within the marcoms functionModel strong, purposeful leadership as part of Senior Management TeamEngage with the executive board to provide strategic updates and insights on brand and communications performanceMarketing & Communications StrategyLead the digital, creative/editorial, and corporate affairs teams to enhance brand awareness and thought leadership in sustainabilityDesign and implement multi-channel marketing strategies to promote products, programs, and new initiativesExpand brand presence in established, emerging, and new marketsPosition the Rainforest Alliance as a global leader in sustainability through strategic storytelling and brand positioningEnsure consistent, impactful messaging across internal and external communicationsBe responsible for media relations, reputation management, and risk mitigationDevelop and manage press, PR, and event strategies to support advocacy and influenceWorking with the Communications lead to ensure the global advocacy team focus on European and International policy and regulatory engagement is aligned with the organisational prioritiesCraft strategies to influence policy and drive systemic change in areas such as deforestation, agrochemical use, and social equityDeliver targeted campaigns that elevate key sustainability issues and mobilize stakeholder supportTeam Leadership & DevelopmentBuild, mentor, and empower a diverse, globally distributed team across digital, creative/editorial, communications, and advocacyFoster a collaborative, entrepreneurial, and high-performance cultureDrive recruitment, talent development, and performance management to build a world-class marcoms and advocacy teamQualificationsMinimum 15 years of senior-level experience in brand and marketing leadership, ideally spanning both corporate and NGO sectorsDemonstrated success in developing and delivering brand strategies that drive measurable impactDeep understanding of sustainability markets; familiarity with certification systems preferredProven leadership in complex, multi-stakeholder environments across marketing, communications, sales, and advocacyTrack record of achieving outsized results through creativity and resourcefulness, especially in budget-constrained environmentsStrong financial acumen with experience in budget oversight and strategic planningExperience working in international organizations and multicultural teamsExceptional written and verbal communication skills in English; adept at engaging executive audiencesCollaborative leadership style with a commitment to diversity, equity, and inclusionAbility to influence and build trust with internal and external stakeholdersBachelor’s degree in Marketing, Communications, Business Administration, or related field; Master’s degree or MBA preferredPassion for sustainability and alignment with the Rainforest Alliance’s mission and valuesSalary: For USA based candidates only: National Salary range (Excluding NY and DC) - $106,322 - $151,887New York Salary Range - $115,796 - $165,4225Washington DC Salary Range - $113,764 - $162,519If you have any questions about the job vacancy, please contact the HR department: recruitment@ra.orgThe Rainforest Alliance encourages diversity and inclusion across the global organization. With this commitment to diversity, we are proud to be an equal opportunity employer and do not discriminate on the basis of gender, race, color, ethnicity, religion, sexual orientation, gender identity, ages, disability and any other protected group.