Senior Google Ads & Paid Campaigns Specialist

Company Description IIS E-Solutions is a private company established in 2014 with a strong focus on providing comprehensive services to businesses. With expertise in Digital Media Marketing, Web & Design Development, Graphic Design, Motion Graphics, Mobile Apps, and Sales, the agency has a proven track record of successful projects both in Lebanon and internationally. IIS is committed to helping businesses achieve their goals through strategic services tailored to their specific needs. Our company boasts a history of fostering growth and development while maintaining enthusiasm for innovation. Role Description This is a full-time, on-site role based in Beirut for a Senior Google Ads & Paid Campaigns Specialist. The role includes managing and optimizing Google Ads campaigns to achieve client objectives, developing paid advertising strategies, conducting keyword research, and continually analyzing campaign performance to maximize ROI. Coordinating with the digital marketing and creative teams to align campaigns with client goals will also be an essential part of the role. Qualifications Expertise in Google Ads management, campaign optimization, and performance trackingProficiency in paid advertising strategies, budget management, and ROI analysisExperience in keyword research and implementing effective PPC strategiesFamiliarity with tools such as Google Analytics, Google Tag Manager, or similar platformsStrong analytical skills and ability to interpret data to inform decisionsExcellent communication skills and ability to collaborate with cross-functional teamsBachelor’s degree in Marketing, Business, or related field is preferredCertifications in Google Ads or Google Analytics are a plus