Senior Luxury Content Creator (Video + Performance Marketing)

Creative Marketing Lead – Luxury Wellness (Full Time, Onsite – Polanco) Teva Wellness Lifestyle is not “just a gym.”We are a premium wellness club in the heart of Polanco with a strictly limited membership, world-class equipment, and an elevated atmosphere designed for people who value exclusivity, beauty, and longevity. We’re now looking for a Creative Marketing Lead — someone who can bring Teva’s luxury brand to life online and build the digital identity that matches the experience inside our doors. This is a senior-level creative role.You will not be alone — you will be supported by our Junior Content Creator, who will help handle daily filming, capturing raw content, and simple edits. Your job is to shape the brand, refine the aesthetic, and produce premium visual storytelling across all platforms. Social Media Campaign Experience (Required)You must have proven experience creating and executing full social media campaigns, not just posting content. This includes:• Developing campaign concepts aligned with brand goals• Producing premium campaign visuals (videos, reels, brand content)• Coordinating organic + paid strategies across Instagram, TikTok, and Meta• Managing ad creatives that convert (even if the media buyer runs the backend)• Analyzing performance, optimizing creative assets, and reporting outcomes• Leading campaigns around launches, events, membership pushes, and brand storytelling• Understanding audience behavior, funnel stages, and luxury consumer psychologyThis role requires someone who can design a campaign from scratch, produce the creative assets, and ensure they perform — not just someone who edits videos. Your RoleYou will lead and execute all high-level creative output:• Own the visual identity of Teva online• Edit premium-quality reels, videos, and campaigns• Create a consistent, beautiful, elevated aesthetic• Lead creative direction for Instagram, TikTok, YouTube• Build the brand through storytelling, visuals, and luxury tone• Translate the Teva in-club experience into digital content• Produce high-level campaigns for launches, events, and membership pushes• Direct and mentor the Junior Creator (daily filming, fast edits, community)• Manage the content calendar and creative production pipeline• Oversee all digital brand consistency• Bring fresh ideas, creative strategy, and luxury visual standards You Are Perfect For This Role If…• You are a strong video editor with luxury taste• You understand lighting, composition, pacing, aesthetics• You can instantly see how to make something look premium• You can lead creative direction and guide a junior creator• You’re confident producing brand films, reels, campaigns, and visuals• You’re obsessed with wellness, fitness, and lifestyle branding• You know what separates a mass-market reel from an Equinox-level reel• You understand how to build a digital brand people want to belong to• You are organized, reliable, and able to lead as a creative professional• You have excellent English (for captions, tone, voice) Bonus Skills:• Meta/TikTok Ads experience• Photography• Brand identity design• Basic growth strategy• Experience in luxury hospitality, fitness, or beauty What We Offer• A full-time creative leadership role• A chance to shape one of the most exclusive wellness brands in Mexico City• Creative freedom within a luxury aesthetic• Onsite access to one of the most beautiful fitness clubs in the city• A supportive junior creator who executes daily content• A founder who values creativity, aesthetics, and brand excellence• Competitive salary based on experience with private health insurance