Publicis Middle East

Senior Manager - Strategy & Insights

Posted: 1 hours ago

Job Description

We’re looking for a Senior Creative Strategist to join our Strategy & Insights team if you are someone who can turn data, culture, and human truths into sharp strategic platforms and inspiring creative springboards then we'd like to hear from you. What You’ll LeadEnd-to-end strategic development across key brandsInsight generation using cultural, social, and category intelligenceCross-collaboration with creative, comms, innovation, and social teamsProactive thinking that drives award-worthy, effectiveness-focused workA culture of strategic excellence within the teamWhat You’ll DoBuild focused, inspiring creative briefs and connection strategiesTranslate complex data (qual & quant) into clear narratives and creative opportunitiesLead research initiatives (primary & secondary) and trend analysisSupport Effectiveness & Creative Award submissionsParticipate in pitches with strong, differentiated strategic thinkingMonitor campaign performance and develop optimisation recommendationsProduce compelling client presentations that land the story and the workStrengthen client relationships through trust, insight, and proactive partnershipWhat You Bring7+ years in strategy, insights, brand planning or cultural strategyStrong analytical, conceptual and storytelling skillsAbility to simplify complexity and inspire ideasConfident presenter with excellent deck-craftStrong collaborator who builds trust with creative teams and clientsProactive, curious, culturally plugged-inNative Arabic preferredBachelor’s or Master’s in marketing, research, communications, data, or businessCore CompetenciesStrategic & analytical thinkingCultural intelligenceClear communication & storytellingClient partnershipStrong planning skillsReliable leadership & mentoring approach

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