Senior Marketing Executive

Ready to craft stories that inspire parents — and build brands that deliver results? At Busy Bees Asia, we’re more than just preschools. With over 900 centres worldwide, we’re shaping the future of early childhood education. As our Marketing Senior Executive, you’ll play a key supporting role in driving enrolment, parent engagement, and brand growth — by helping bring our preschool brands to life through creative storytelling, campaign execution, and data-driven marketing.Why This Role MattersThis is an exciting opportunity for an aspiring marketer to learn the full spectrum of marketing — from strategy and content creation to campaign performance and data insights. You’ll support initiatives that connect with parents, strengthen brand trust, and deliver measurable results that make a real difference in families’ lives. Your work won’t just promote preschools. It will help families make one of the most meaningful choices of their lives: where to begin their child’s learning journey.What You’ll DoSupport brand and product marketing – assist in developing and executing marketing plans that strengthen brand positioning, support programme launches, and drive parent awareness and interest.Coordinate integrated campaigns – work with internal teams and agencies to plan and implement multi-channel campaigns across digital, social, and offline platforms.Manage social media and content creation – support content planning, copywriting, and coordination of creative assets for social media and marketing materials.Assist in media and performance tracking – monitor campaign performance, compile reports, and help optimise campaigns for better ROI.Support parent engagement activities – coordinate centre-level marketing, events, and referral programmes to build loyalty and advocacy.Collaborate cross-functionally – work closely with the Performance Marketing, Creative, and Curriculum teams to ensure campaigns are aligned with brand goals and messages.Learn and grow – develop your skills in storytelling, analytics, and campaign management under the guidance of experienced marketing leaders.What We’re Looking ForAt least 4 years of experience in marketing, with exposure to both digital and traditional channels.Strong interest in brand and performance marketing, with the curiosity to learn how marketing drives measurable results.Solid understanding of social media, content creation, and campaign coordination.Analytical mindset with the ability to interpret basic campaign data and insights.Creative thinker with a good sense of storytelling and visual communication.Excellent communication and organisational skills, with attention to detail.A proactive team player who’s eager to learn and thrive in a fast-paced, purpose-driven environment.Experience in the early childhood education sector is an advantage.Why Join Us?Purpose with impact – your work will help families make confident choices for their children’s education.Learn from the best – gain exposure across brand, product, and performance marketing in a supportive environment.Creativity meets analytics – combine creative ideas with data-driven thinking to see how marketing truly drives business results.Collaborative culture – work with passionate educators, marketers, and creative partners who make every campaign count.Growth and mentorship – develop your craft with guidance from experienced marketing leaders who believe in nurturing future talents.This is more than marketing. It’s where creativity meets performance, with purpose. If you’re ready to learn, grow, and make a real impact, join us in shaping the future of early childhood education.