Senior Strategic Digital Marketing Campaign Manager

At Intellias, we're always on the lookout for exceptional talent to join our team in Colombia. Over 20 years of market experience, Intellias brings together technologists, creators and innovators in Europe, North and Latin America, and the Middle East. Join our international team and take the mission to solve the advanced tech challenges of tomorrow!If you're enthusiastic about contributing your skills and experience to our organization, we invite you to submit your CV for this position.What we offer you in ColombiaIndefinite contract with Intellias Colombia SAS, payment in COPHealth, life, funerary and pet insurance for the employeeExtra vacation daysWorkation up to 90 day outside ColombiaTraining and certifications100% work from home + internet subsidy100% English environmentRequirements: Advanced Business English7+ years of hands-on digital marketing campaign experience, preferably with a major international company or agency working with global brandsProven expertise in paid media management (Google Ads, Meta, Twitter, Programmatic)Strong background in creating brand and content experiencesAdvanced knowledge of digital personalization, A/B testing, and lead managementProficiency in marketing technology platforms (e.g., SFDC & Marketing Cloud)Excellent project management and stakeholder communication skillsExperience in KPI setting, measurement, and campaign optimizationStrong analytical and problem-solving abilitiesResponsibilities:1. Strategic Campaign Development:Conceptualize and implement omni-channel digital marketing campaigns focusing on grower data acquisition, engagement, and sales conversionDesign sophisticated campaign journeys across B2B and B2C sectorsAlign digital strategies with local marketing teams and global initiatives2. Content and Brand Experience:Collaborate with the global digital content team to develop and roll out local content strategiesEnsure brand consistency and quality across all digital touchpointsCreate compelling campaign briefs and manage end-to-end delivery processes3. Paid Media and Performance Optimization:Strategically allocate and optimize paid media budgetsImplement and manage A/B testing, SEO/SEM, and marketing automationDevelop and maintain comprehensive digital marketing dashboardsSet, measure, and optimize campaign KPIs to maximize ROI4. Cross-functional Leadership:Drive digital marketing capability building across local and global teamsManage relationships with external agencies, IT, and marketing teamsChampion data-driven decision-making and innovative digital approaches5. Scaling and Process Improvement:Standardize and automate marketing processesLead the implementation of marketing automation systemsFacilitate the organization's transition from traditional to digital marketing approaches