Social Media Executive - TV Social

JOB DETAILSJOB BAND: CCONTRACT TYPE: Fixed-Term Contract / Attachment, Full-time till 20 March 2026DEPARTMENT: TV Social - iPlayerLOCATION: Main UK Hubs – Hybrid (with travel to London as required)PROPOSED SALARY RANGE: £30,000 - £38,000 depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights. London weighting may be applicable.We're happy to discuss flexible working. If you'd like to, please indicate your preference in the application – though there's no obligation to do so now. Flexible working will be part of the discussion at offer stage.PURPOSE OF THE ROLEThe Social Media Executive delivers a social media experience for audiences, working closely with other social and digital roles to ensure each campaign delivers on the agreed social strategy, maximises engaged reach with the campaigns’ target audiences, delivers content of high creative quality, and drives traffic around the BBC portfolio.WHY JOIN THE TEAMWe’re a friendly, creative team producing standout campaigns for the UK’s biggest shows and beyond. With a high bar for quality and a commitment to strong public service value, we’re proud to drive millions to iPlayer. We genuinely enjoy our work, support each other, and nurture a great team culture. Here, you’ll find real opportunities for personal and professional growth—making us an inspiring and rewarding team to be part of.Your Key Responsibilities And ImpactManage social campaign plans, acting as the day-to-day lead for those campaigns across all social platforms, working closely with the Social Media Manager and the social Publishing, Production and Planning teams to align strategy.Work closely with Commissioning, Production, and relevant campaign stakeholders on each social campaign.Produce and brief digital assets (video and images) that can be used across social media platforms, using relevant multimedia software (such as Adobe Premiere Pro and Photoshop).Produce and brief engaging copy and community management that is optimised for social platforms and formats, in line with the campaign and each account’s tone of voice.Shape campaign plans to maximise our UK under-35 engaged reach.Work closely with Publishing to ensure each social campaign supports both the overarching strategic priorities and meets audience expectations across all platforms and formatsWork with Moderation Services, Editorial Policy and other support teams to shape campaign creative and develop appropriate responses where needed.Essential CriteriaYOUR SKILLS AND EXPERIENCEEvidence of having run social media accounts and campaigns, either from scratch or inherited for a complex matrix organisation Highly proficient user of Adobe CS video/image editing skills including, editing video, subtitling and copywritingEffective written and verbal communication, with good presentation skills.Understanding of editorial and other compliance policies.Experience managing critical stakeholder relationships.Desired But Not RequiredAble to critically evaluate ideas and information.Able to embrace change and make improvements to working practices.Experience working with in-house and third-party creative resources.Knowledge of the broadcasting industry and a demonstrable interest in its output.Experience leading collaboration across organisational boundaries.Before your start date, you may need to disclose any unspent convictions or police charges, in line with our Contracts of Employment policy. This allows us to discuss any support you may need and assess any risks. Failure to disclose may result in the withdrawal of your offer.DisclaimerThis job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.For any general queries, please contact: bbchr@bbc.co.ukRedeploymentThe BBC is committed to redeploying employees seeking suitable alternative employment within the BBC and they will be given priority consideration ahead of other applicants. Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.