Social Media Manager

Snap Fitness 24/7 Hockessin – Hockessin, DelawarePart-Time Position | 10–20 hours/week | Flexible hours | $20 per Hour | In-club role with hybrid option after 1 year.Snap Fitness 24/7 Hockessin is looking for a creative, reliable, and self-driven Social Media & Content Manager to elevate our brand, grow our online community, and showcase the energy inside our newly renovated club. This role is perfect for someone who is a creator first, marketer second—someone who sees the world through the lens of storytelling, humor, and compelling short-form content.You will work directly with the Owner to shape our brand voice, develop engaging content, and execute our marketing strategy.What You’ll Do: You’ll be the creative engine behind our digital presence.Content Creation:Film and photograph gym activity, equipment, member spotlights, and eventsCapture high-quality images and short-form videos for Instagram, Facebook, Threads, and TikTokDesign parody-style branded visuals (e.g., Monster Energy-inspired, Zyn-style Snap Fitness stickers, meme templates)Engage with trending templates, formats, memes, and audio to create culturally relevant contentEdit reels, stories, graphics, flyers, and adsKeep content fun, bold, and aligned with our Hockessin-specific brand toneMarketing, Strategy, & Growth: Plan and schedule content using Digital Stack. Study social media algorithms and understand that content isn’t just about posting but it’s about timing, hooks, watch time, retention, and engagement metricsIdentify growth opportunities using trends, insights, A/B testing, and analyticsCreate flyers, branded graphics, and promotional materialsSupport paid advertising and campaign planningContribute to high-impact projects (e.g., Best of Delaware 2026 push, merchandise launches, gym events)Brand Representation:Capture authentic community moments reflecting our values: honesty, transparency, affordability, resultsHighlight new equipment, renovations, community events, classes, and milestonesSupport local engagement with creative storytelling and strong visual contentCollaboration:Work directly with the Owner to align content with business goalsPitch new ideas, concepts, and trendsHelp shape the evolving identity of Snap Fitness Hockessin through creative experimentation and parody brandingRequirements:Strong experience in short-form content creation (reels, memes, photography, edits)A creator-first mindset: you think in visuals, hooks, and ideas—not corporate marketing jargonUnderstanding of algorithms, trends, watch time, retention, thumbnails, and engagement metricsPreferred: Adobe Creative Cloud (Photoshop, Lightroom, Premiere)Preferred: CapCut (video editing and trending templates)Preferred: Photography experience (portraits, action shots, gym content)Familiarity with Instagram, TikTok, Facebook, ThreadsAbility to work independently and capture content inside a gym environmentGood communication, reliability, and a positive attitudeSchedule:10–20 hours per weekMostly in-person at Snap Fitness HockessinHybrid option available after 1 year of consistent performance(remote editing + planning allowed; filming must be done in-gym)Compensation & Perks:Hourly rate of $20Free Snap Fitness 24/7 Hockessin membershipFlexible schedulingCreative autonomy and portfolio-building environmentOpportunities for additional responsibility as the gym growsLocation:Snap Fitness 24/7 Hockessin7209 Lancaster Pike, Suite 1Hockessin, DE 19707How to Apply:Email your portfolio, social links, or sample content to:hockessin@snapfitness.comSubject line: Social Media Manager Application