Temp Designer, Marketing Campaigns (Maternity Cover 6-month contract)

About UsSPH Media’s mission is to be the trusted source of news and lifestyle content in Singapore and Asia. One of our core purposes is to produce credible, balanced, and objective news and analysis, always with a view to uphold the public good and fostering an informed, engaged citizenry.We welcome talented individuals to join us and grow a career in a vibrant and collaborative environment built around a culture of respect and inclusivity.As an employer, we are committed to rewarding our people fairly and developing them in their careers.About the RoleThe Designer, Marketing Campaigns is a seasoned designer who delivers creative and engaging visuals across full-funnel campaigns—from awareness to engagement and conversion. With 5–8 years of experience, this role is responsible for conceptualising and crafting artwork across above-the-line (ATL) and below-the-line (BTL) channels, including OOH, print, digital, social, CRM, and integrated campaigns.The ideal candidate has a strong understanding of newsroom dynamics, brand storytelling, and large-scale campaign execution. They work closely with editorial, creative, marketing, and performance teams to deliver campaign visuals that resonate across audience segments, platforms, locally and internationally.Roles & Responsibilities1. Campaign Art Direction and DesignCollaborate with creative copywriter to translate campaign strategy and audience insights into clear, compelling campaign concepts across ATL, BTL, and digital-first executions.Develop key visuals and adapt for print ads, display banners, paid social, native articles, videos, CRM, and more.Prepare final artwork for publication print.2. Editorial & Stakeholder CollaborationPartner with editorial, newsroom, and title marketing teams to translate content moments into campaign concepts and visuals.Understand newsroom timelines and editorial sensitivities to align campaign visuals effectively with content plans.Collaborate with campaign producers, and performance marketers to align on effective creative deliverables.3. Creative Optimization & LocalisationAdapt artwork for different audiences, languages, and cultural contexts, working closely with internal marketing and editorial teams.Continuously test and refine artwork through performance feedback and audience insights.Who we are looking forBachelor's degree in Art, Design, Marketing, Communications or a related field.5–8 years of experience and hands-on proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects).Proven experience working on large-scale or multi-market campaigns, preferably in regional or global brand settings.Proven ability to conceptualize ideas, craft clear creative briefs, provide structured feedback, and ensure on-brand, high-quality final delivery of creative output aligned to broader marketing and business objectives.Strong portfolio showcasing visual design, video production, and event creative across digital, social, and offline channels.Highly collaborative and able to manage multiple stakeholder inputs and timelines effectively.Familiarity with newsroom workflows and an understanding of how to align with editorial strategies and sensitivities.Strong foundation in full-funnel marketing, with ability to tailor messaging across awareness, engagement, and conversion objectives.