Social Media Associate

About the CompanyLG H&H Americas is a division of LG H&H, the #1 company in beauty and personal care in Korea. Since creating Korea’s first ever cosmetic products over 75 years ago, LG H&H has become an industry leader in Asia, before expanding our business by merging with The Avon Company to introduce and grow our robust brand portfolio in the US and Canada. About the RoleAs a Social Media Marketing Associate – Dr. Groot, you will have the opportunity to work for one of LG H&H’s family of brands.

This role will be actively involved in growing brand awareness, engagements, and impressions through experimenting with new tactics and strategies grounded in creativity, data, and community management. Come and be part of a team that will help drive significant growth of LG H&H brands in beauty and personal care! This role reports to the Head of Social Media for LG H&H U. S Brands. Responsibilities:

Support day-to-day execution of social and influencer marketing strategies, inclusive of campaign objectives, KPIs and targeting that will drive owned and earned media valueConceptualize and execute innovative ideas for social channels, always keeping community, engagement & audience acquisition top of mind Engage with the brand’s community and evangelize our potential community via comments/posts (DM and on-platform) for the brands’ social channels and earned creator content to develop deeper relationships, insert the brand in relevant cultural conversations, and grow brand loyalists.

This role also requires strong copywriting skills and the ability to develop the brand tone of voice, finding creative ways to approach community management within our freedom framework and ensuring consistent and impactful communication across all platformsCreation of content cross-platform. Stories design, execution and strategy. Written captions across all social channels while maintaining brand voiceMaintenance of social scheduling, tagging, and publishingBuild community with daily management and ideas for engagement while flagging trending conversationsContinually draft community management replies, getting approval from all necessary stakeholders, to keep brand responses feeling fresh and authentic.

Assist in reporting social media results weekly and monthly to leadership; consistently track and analyze key social KPIs, use real-time learnings to pivot & optimize content plans as neededKeep pulse on social media and beauty/haircare trends, communicate learnings to be implemented by teamBrainstorm and partner with cross-functional teams including cross-brand, PR, paid, and brand marketingIdeate, film, edit, and deliver engaging content using in-app features and tools, with comfortability speaking to camera as neededQualifications:

Bachelor’s degree in Marketing, Digital Communications, Advertising, or of the like from an accredited collegeMinimum 2 years of experience in social, preferably in the beauty and personal care spaceA passion for social engagement, an entrepreneurial spirit, and a proven ability to influence others Excellent verbal and written communication skillsProactive, detailed oriented, and highly collaborative with exceptional time management skillsExperience with social media platforms (Instagram, TikTok, YouTube, etc. )Experience with image/video editing (CapCut, Splice, etc.

)Demonstrated passion for social media, community management, and content creation Our BenefitsEligible for benefits as of date of hire (health, dental, vision, life and other voluntary programs)You are immediately vested in LG H&H’s matching contributions to the 401(k) Plan. Company matches your contributions dollar-for dollar up to 6% of your eligible pay. Company sponsored Life insurance, AD&D and Disability benefitsWellness incentive programs