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Baidu, Inc.

海外品牌市场经理 - AdTech Platform

Baidu, Inc. • Hong Kong • onsite
Posted: 6 hours ago
Marketing and Public Relations mid

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Job Description

工作职责研究全球AdTech竞争格局，提炼业务差异化优势，构建面向欧美市场的品牌叙事规划并执行海外品牌传播与行业影响力建设，塑造国际市场中的行业领先形象建立并维护北美、欧洲主流商业、科技及垂直行业媒体关系，提升品牌声量与公信力搭建并管理品牌内容体系，主导白皮书、案例、专业内容等的策划与产出建立品牌效果评估框架，通过关键指标追踪品牌建设与业务增长的关联性职责要求本科及以上学历，3 年以上 B2B 市场营销经验，AdTech / AI 行业背景优先自驱力强，结果导向，具备优秀的沟通能力与文案表达能力熟悉北美及欧洲市场环境、媒体生态及广告行业规则英语可作为工作语言，可接受国际差旅

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