Associate Brand Experience Manager

Great things are happening in the Europe and Australia (EUAU) region. Each day, our 2,500 plus colleagues bring their passion to our offices, manufacturing sites, R&D center, and commercial/distributor markets across Europe, Australia, and New Zealand. We are energized by over 150 years of bringing people together with the food they love. With beloved brands Old El Paso, Häagen-Dazs, Nature Valley, Betty Crocker, Fibre One, Latina Fresh and more, we are on a mission to become the undisputed growth leader in food for EUAU. In a world that’s ever-changing, we look to stay ahead and seek people who share our love of food and are hungry to shape the future. This exciting role sits within our Global Brand Experience (BX) function — the team behind the end-to-end creative expression of our brands, from communications and content to packaging and design.While Häagen-Dazs will be your main focus, you’ll also have the chance to collaborate on other iconic international brands including Old El Paso, Nature Valley, and Blue Buffalo during key campaign periods. This role reports to the Global Brand Experience Marketing Manager for Häagen-Dazs and works closely with global brand, agency, and cross-functional teams to deliver world-class work.What Your Role IsPartner with brand marketers, agencies, and cross-functional teams to create consumer-first communication and design that inspires and connects.Be the guardian of brand identity, ensuring consistency and excellence across every piece of creative and communication.Manage day-to-day execution of Häagen-Dazs Brand Experience projects, from briefing through to delivery.Stay ahead of cultural and creative trends, identifying opportunities to keep the brand fresh, distinctive, and relevant.Build a deep understanding of the brand, consumer, category, and competitive landscape to inform strong, insight-led decisions.React quickly to changing priorities and communications needs while maintaining a strategic mindset.Foster collaboration across internal teams and external partners, managing multiple projects with precision and positivity.Deliver executional excellence across campaigns and BX initiatives, while managing budgets, tracking, and reporting effectively.What You Will Bring To The TeamYou’ll bring around 2–3 years of design or creative agency experience, ideally within the FMCG or creative agency space, creating best-in-class marketing communications across multiple touchpoints. With a consumer-first mindset and strong curiosity for culture and trends, you know how to turn insights and data into creative strategies that drive impact. Organised and detail-oriented, you know how to manage multiple projects at once while maintaining high creative standards.You’re comfortable working across markets and functions, collaborating with diverse teams and external partners in a fast-paced, global environment. With strong analytical skills, you can interpret data and learnings to make clear, actionable recommendations.What’s in it for you? Work with Heart - offers us flexibility that also requires partnership to ensure we regularly come together in person for those moments that help drive our business forward. Our hybrid work policy means an average of 2 days per week in the office with the opportunity to finish at 15:00 on Fridays.Wellbeing - We want our people to feel well and thrive, for this we offer free Headspace account for you and up to 5 friends or family members, ongoing activities, Employee Assistance Program and more.Bonus - Our people are at the heart of what makes General Mills great, so when goals are reached, you'll be rewarded through our bonus scheme.Health & Dental Insurances – All colleagues get the opportunity to join our insurances from day one.Family & Carers Leave - Every family is unique. Our approach allows every family to have the opportunity to spend quality time-off to support them from the point of birth or adoption to care, with enhanced covers.Enjoy other perks like enhanced pension contributions, subsidised canteen, access to both peer-to-peer recognition and discount platforms, 2 extra days for volunteering work, and more...Great Place To Work