Chief Marketing and Communications Officer

Job Summary JOB DESCRIPTION The Chief Marketing and Communications Officer (CMCO) serves as a key member of the University’s executive leadership team, responsible for shaping and advancing AUIB’s global reputation, brand, and engagement strategy. This senior leader directs a comprehensive marketing and communications program designed to strengthen institutional visibility, drive enrollment growth, enhance stakeholder relationships, and position AUIB as a premier higher education institution both regionally and internationally.The CMCO provides visionary leadership for all marketing, branding, communications, and public relations efforts; partners with academic and administrative leaders to promote the University’s mission and programs; and serves as the chief spokesperson and media strategist.Key Responsibilities Strategic Leadership: Develop and implement a bold, integrated marketing and communications strategy that elevates AUIB’s reputation and supports institutional priorities. Brand Management: Define, protect, and advance the University’s brand identity across all platforms and audiences. Enrollment and Recruitment Marketing: Partner with Enrollment Management to design and execute data-informed recruitment campaigns that attract diverse student populations domestically and globally. Communications and Media Relations: Serve as the University’s primary communications strategist, overseeing media relations, crisis communications, internal communications, and institutional storytelling. Digital Engagement: Drive innovation in digital marketing, social media, and web platforms to maximize reach and engagement with target audiences. Stakeholder Engagement: Collaborate with academic, administrative, alumni, and donor communities to strengthen outreach and engagement efforts. Executive Representation: Represent AUIB at international forums, conferences, and events, serving as an ambassador for the institution. Team Leadership: Lead, mentor, and develop a diverse marketing and communications team, fostering creativity, accountability, and excellence. Assessment and Reporting: Establish clear KPIs and ROI measures for marketing initiatives; regularly report performance outcomes to the President and Board of Trustees.Qualifications Education Bachelor’s degree in Marketing, Communications, Business Administration, or related field required. Master’s degree preferred. Experience Minimum of 10+ years of progressive marketing leadership experience, ideally in higher education or within a complex, mission-driven organization. Proven track record in managing integrated marketing and communications functions, including brand management, media relations, digital engagement, and recruitment marketing. Demonstrated success in leading large teams and managing significant budgets. Experience navigating international markets and diverse cultural contexts preferred. Competencies (Knowledge, Skills, and Abilities) Visionary leadership with the ability to shape institutional reputation and strategy. Exceptional communication, interpersonal, and public-speaking skills. Strong expertise in digital marketing, analytics, SEO, and CRM platforms. Demonstrated ability to manage crisis communications and reputation management at the executive level. Commitment to diversity, equity, and inclusion in communications and outreach. High degree of adaptability, cultural sensitivity, and willingness to travel internationally. Strong organizational, project management, and decision-making skills.About UsWhy AUIB?Diversity and Inclusivity: At AUIB, we champion diversity and inclusivity in every aspect of campus life. Our vibrant community is a tapestry of cultures, ideas, and dreams, ensuring a welcoming environment for everyone through fair and equal policies.Competitive Benefits: AUIB offers competitive salaries, comprehensive health plans, and generous leave policies, ensuring the well-being and satisfaction of our staff.Professional Development: With numerous opportunities for career progression and professional development, AUIB is the ideal place to enhance your skills and advance your career.A Thriving Community: Our expatriate faculty and staff enjoy comfortable on-campus accommodations, and a vibrant campus equipped with state-of-the-art facilities, including an expansive library, modern classrooms, and recreational amenities.A Legacy of Excellence: Situated in Baghdad, AUIB is dedicated to reviving the city’s historic legacy of learning and culture. Joining AUIB means being part of a prestigious project envisioned by prominent figures in business, government, and education.About The TeamApplication Requirements:To be considered for any role at the American University of Iraq—Baghdad (AUIB), applicants are required to submit the following documents:Cover letter: Detail how your skills and experience align with the specific requirements of the position you are applying for.Resume/Curriculum Vitae: Provide an up-to-date resume or CV.Identification: A valid national ID or passport is required for the application process.Please note that applications missing any of these components will not be considered.Candidates Shortlisted for an Interview:If you are shortlisted for an interview, you will need to provide additional documentation:Educational transcripts and certifications must be translated into English.References: Provide contact details for three references who have either worked with you or supervised your work.