Digital Content Manager

About The JobMission As the Digital Content Manager, you will be the strategic owner of Banqup's primary public-facing website, driving its success as a core marketing and sales channel. You will be responsible for the creation, governance, and optimization of all website content, setting its strategic direction, and ensuring the user journey maximizes engagement and conversion. Operating fully within the Marketing organization, you will ensure the website evolves to meet high-level business goals.ResponsibilitiesThis is what we expect of you:Strategic Website Roadmap Ownership: You will own the website roadmap and backlog, defining new page types, components, and functionalities (excluding core platform technical architecture) that align directly with marketing and sales objectives.Content Management and Governance: You manage the end-to-end content lifecycle for the website, including planning, writing, editing, publishing, and maintenance via the Content Management System (CMS).Cross-Functional Alignment: You will be the primary point of contact for external teams, ensuring proper alignment:Brand Alignment: You collaborate closely with Brand Specialists to ensure all visual and editorial content is consistent with brand guidelines and tone of voice.User Experience: You coordinate with Product's UX/UI Specialists to ensure the user journey is seamless, consistent, and follows best-practice design principles.SEO and Performance: You leverage the expertise of the internal SEO Specialist and use web analytics tools to drive content optimization, Conversion Rate Optimization (CRO), and overall site performance.You oversee quality assurance, ensuring the website is free of errors and provides a premium user experience across all devices.You act as the primary liaison with technical teams and external agencies, clearly articulating strategic and content requirements.About BanqupAt Banqup Group, our mission is to make business easy and smart by helping organisations build strong digital connections with their customers and suppliers. We are a leading financial technology company that simplifies and automates business processes through our innovative digital solutions. Our platform connects businesses with their customers, suppliers, and financial institutions, enabling seamless electronic document processing, invoicing, payment services, and administrative workflows.Our cloud-based open network of consumers and organisations - small or large, local or global - promotes collaboration, digital interactions, document exchanges, payments and cash flow optimisation. It also enables us and our partners to create additional data-driven services to help organisations grow.In our trusted network we equip every verified participant with the right tools to digitise and automate business processes including order-to-cash and procure-to-pay processes. Those tools range from smart mobile and web applications over software integrations all the way to fully documented APIs.Our vision is to become the leading digital one-stop shop solution for administrative, financial, and payment processes and communications between parties. By leveraging cutting-edge technology and a customer-centric approach, Banqup Group empowers businesses to focus on their core activities while we handle the complexities of their financial and administrative processes.Take a look at our website https://www.banqup.com/ for more information. We would be happy to seeWe Are Looking For Candidates Who HaveYou have a Bachelor's degree in Marketing, Communications, Journalism, or a related field.You have proven expertise in driving strategy via a website roadmap and experience aligning digital content with business KPIs.You have hands-on experience managing and publishing content using a Content Management System (CMS).You possess exceptional writing, editing, and verbal communication skills in English and Dutch. French is considered a plus.You have a strong understanding of SEO principles and data-driven decision-making (e.g., CRO, A/B testing).You are highly organized, possess strong project management skills, and have experience successfully managing stakeholder input across sales, marketing, and product teams.You have an appreciation for excellent web design and User Experience (UX) principles.This is what you winWe offer a market-conformed gross salary that reflects your skills and experience. Furthermore we offer an insurance package (hospitalization, guaranteed income and pension benefits) and a company car including fuel- or charging pass. We provide a net expense allowance, additional vacation days and flexible hours with home based- working possibilities to allow our employees a healthy work- life balance.Banqup Group is offering more and more services that require a great deal of trust from our customers. As a result, all roles within any of the companies of the Banqup Group are subject to some form of a background check. For most roles, this will involve a simple identity and degree verification. For other roles, we might be required to also verify your criminal record and employment history.