Director of Communication and Marketing

OverviewAre you an experienced communications leader with a passion for storytelling, strategic marketing, and environmental advocacy? Do you thrive in collaborative, fast-paced environments and want your work to make a real difference for people and nature in New Brunswick? If so, we’d love to hear from you.The Conservation Council of New Brunswick (CCNB), the province’s leading environmental voice for nearly 55 years, is seeking a Director of Communications & Marketing to guide the organization’s brand, communications strategy, and public engagement.About the RoleAs a key member of CCNB’s leadership team, the Director of Communications & Marketing leads our integrated communications, marketing, and fundraising strategies. You will shape how CCNB tells its story, engage diverse audiences across the province, and help drive support for critical work in conservation, climate action, community engagement, and environmental justice.This role is ideal for a big-picture thinker with a hands-on approach—someone who can both set strategic direction and roll up their sleeves to produce high-quality content when needed.Key ResponsibilitiesStrategic Leadership & PlanningDevelop annual communications and marketing strategies aligned with CCNB’s mission.Guide organizational messaging, major campaigns, and public engagement initiatives.Provide leadership and sound judgment in crisis communications.Content Development & Editorial OversightDevelop and/or oversee press releases, op-eds, newsletters, videos, digital storytelling, factsheets, social content, reports, and fundraising materials.Ensure accuracy, accessibility, and compelling storytelling across all communications.Approve major content for consistency, tone, and quality.Brand & Digital StrategyLead CCNB’s brand development and visual identity.Oversee website content strategy, SEO, analytics, and digital advertising.Direct social media strategy, scheduling, and engagement.Media RelationsAct as spokesperson or prepare leadership with key messages and media briefings.Build and maintain relationships with journalists and media outlets.Coordinate interviews and media events.Monitor coverage and respond proactively.Fundraising & Membership CommunicationsIntegrate fundraising and membership messaging into communications.Lead donor stewardship and impact storytelling.Support membership growth.Program CollaborationEnsure accurate, timely messaging across all program areas.Support grant-related communication deliverables.Advance cross-organizational alignment.Leadership, Supervision & MentorshipSupervise and mentor the communications team and interns.Support professional development and collaborative teamwork.Event & Public Engagement SupportLead communications for events, webinars, public meetings, and launches.Ensure consistent branding and quality materials.What You Bring7+ years of experience in communications and/or marketing2+ years in a leadership or supervisory roleExceptional writing, editing, storytelling, and content strategy skillsStrong digital expertise (SEO, analytics, digital ads, CRM, social media)Media relations experienceAbility to manage multiple priorities under pressureGraphic design/layout skills (asset)Bachelor’s degree in a related field (preferred)Bilingualism (English/French) is an assetAdaptability, creativity, and collaborative spiritCommitment to environmental protection, reconciliation, equity, and inclusionAbility to build strong relationships with diverse partners and audiencesMust be able to legally work in Canada.Why Join CCNBAt CCNB, you’ll work with a committed, passionate team dedicated to protecting the places and communities we all care about. You’ll help shape province-wide environmental narratives and support meaningful change at a pivotal time for New Brunswickers and the planet.You will also benefit from:Salary: $60,000/year for a 30-hour work weekComprehensive health and dental benefitsPaid vacation and paid holidaysPet-friendly workplaceHybrid work options (office + remote)Meaningful, purpose-driven workSupportive, inclusive, and respectful team cultureProfessional development opportunitiesA values-based organization committed to reconciliation and equityWorking ConditionsBased at CCNB’s office in FrederictonHybrid work arrangement available30 hours per week, Monday to FridayOvertime may be requiredSome travel may be requiredStart date: As soon as possibleHow to ApplySend your résumé, cover letter, and two samples of communications or marketing work to: info@conservationcouncil.caSubject line: Director of Communications & Marketing – ApplicationApplications will be reviewed on a rolling basis.