Marketing Associate (Digital)

Key Responsibilities:Curate and implement website content, copies, and updates based on approved digital marketing strategies.Manage and diversify social media content to align with specified target markets, ensuring a consistent brand voice and message.Ensure 100% responsiveness for social media and online travel agency concerns, addressing inquiries, comments, and feedback promptly.Coordinate pre and post-event requirements, ensuring seamless execution of marketing initiatives.Design print materials for advertisements and collaterals, maintaining brand consistency and visual appeal for both online and offline channels.Develop and implement strategies to increase gift certificate sales and other revenue streams contributing to direct sales.Collaborate with cross-functional teams, including Marketing, Sales, and Events, to align digital marketing efforts with overall business objectives.Stay updated on industry trends, digital marketing best practices, and emerging technologies to drive innovation in our online presence.Monitor and analyze digital marketing metrics and KPIs to assess the performance of campaigns and make data-driven recommendations for optimization.Continuously seek opportunities to enhance user experience, engagement, and brand loyalty in the digital space.Qualifications:Bachelor's degree in Marketing, Digital Marketing, Communications, or a related field.Proven experience in digital marketing, preferably in the real estate or related industry.Strong proficiency in content management systems (CMS), social media platforms, and digital marketing tools.Excellent written and verbal communication skills with a keen eye for detail.Creative mindset with the ability to think strategically and execute innovative digital marketing campaigns.Ability to multitask, prioritize, and work efficiently in a dynamic environment.Familiarity with graphic design software is a plus.Results-driven with a focus on achieving digital marketing goals and objectives.