Linkedprime
Avon

Marketing Category & Innovation Specialist- Care

Posted: 5 days ago

Job Description

Marketing Category & Innovation Specialist – Join the Avon Marketing TeamWhat you'll be doing:As a Category & Innovation Specialist at Avon, you’ll play a key role in bringing our brand to life across both digital and physical channels. You’ll support the execution of category strategies, help drive product innovation, and contribute to omnichannel campaigns that connect with our customers. Working closely with cross-functional teams and external partners, you’ll help ensure our products are available, our messaging is consistent, and our strategies are aligned with what our customers want and need.What you'll be working on:Supporting the rollout of category strategies across retail, e-commerce, mobile, and in-store platformsAssisting in the development of new product ideas and innovation initiativesCoordinating marketing campaigns across digital and physical touchpointsHelping track performance metrics like sales, market share, and customer engagementCollaborating with internal teams (sales, digital, creative, supply chain) and external partnersGathering and analyzing consumer insights to refine strategiesSupporting budget tracking and ROI analysis for marketing activitiesWhat we're looking for:Minimum 3-5 years of experience in marketing, category management, or brand supportFamiliarity with omnichannel marketing and campaign executionStrong analytical skills and a data-driven mindsetCreative thinking and adaptability in a fast-paced environmentExcellent communication and project coordination skillsBasic knowledge of digital marketing tools (e.g., Google Analytics, CRM systems)Proficiency in market research and consumer insights gathering, including focus groups, surveys, and data analyticsInterest in industry trends like sustainability, personalization, and tech-driven solutions

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