Marketing Manager

Our client is a dynamic Australian consumer brand with a scientifically backed product range and strong market traction across multiple channels. With well-researched pathways for national and international growth, the business is entering an exciting scale-up phase.The business is seeking an experienced Marketing Manager (Part Time) with FMCG expertise to take the brand to the next level. This is a hands-on, strategic and creative role, ideal for someone who wants to make a genuine impact by shaping brand direction, driving go-to-market activity and building commercial momentum.Responsibilities:Creating compelling storytelling and engaging content that showcases the brand's unique product strengths.Build and evolve brand guidelines ensuring consistency across every touchpoint.Produce engaging, high-quality content across packaging, digital, social, print and campaign assets that resonate with diverse audiences.Design and deliver integrated marketing initiatives that build brand awareness, increasing market share across consumer and commercial markets.Analyse data, audience insights and competitor research to shape go-to-market plans and uncover new market opportunities.Measure performance and continually refine campaigns, using insights to drive both creative and commercial results.Lead the brand's digital presence, creating content and customer experiences that grow community, deepen engagement and convert followers into loyal customers.Tailor content and campaigns to suit different segments — from everyday consumers to performance driven environments and commercial buyers.Support channel partners and sales teams with persuasive marketing assets and campaign activity that drives momentum across all channels.Help activate sponsorships, ambassadors and events that elevate visibility and generate strong content opportunities.Collaborate with external specialists to deliver work that is both commercially effective and creatively exciting.Required Skills:Strength in brand development, campaign execution and content creation.Strong digital marketing capability (web, social, CRM, content planning).Design skills (Adobe InDesign, Illustrator) highly regarded.Ability to use data and insights to drive decision making and creative direction.Proven skills in a commercial marketing role, ideally within FMCG, consumer goods, health, sports or wellness.This is an exciting opportunity where you can utilise your expertise whilst offering the flexibility of a 0.6 full time equivalent (approx. 24 hours a week) that can be structured to suit your needs.To apply please send your resume and cover letter via the link provided or call Heidi Gamble on 0411 08 2345 to discuss the opportunity in more depth.