Marketing Strategist

About UsCopods Design Technology Solution LLP is a dynamic design and technology firm committed to delivering impactful digital solutions. We collaborate with a diverse range of clients to craft experiences that are not only creative but strategically aligned with business goals.We are looking for a passionate and detail-oriented Marketing Strategist to join our growing team. If you have a flair for storytelling, strategy, and a deep understanding of digital trends—this role is for you.Key ResponsibilitiesDevelop, implement, and manage Copods’ social media strategy with a strong foundation in research, platform-specific planning, messaging frameworks, and target audience profiling.Strategically plan, create, publish, and share engaging content (text, images, videos) daily to build brand affinity and strengthen customer relationships.Create and distribute content across various channels, including social media, blog articles, e-newsletters, and web pages.Collaborate with copywriters, designers, and internal teams to ensure consistency in brand voice, tone, and messaging across all platforms.Monitor, analyze, and report on performance metrics, campaign results, and industry trends to refine and optimize strategy continuously.Engage directly with clients to understand their brand voice, objectives, and market positioning to create tailored social media strategies.Develop and present creative pitch decks for client campaigns and new business opportunities.Manage multiple brand mandates across sectors with a strong grasp of B2B marketing strategies and tone differentiation.Stay ahead of digital trends, tools, and technologies, and actively suggest innovative ideas to enhance content performance and audience engagement.Skills & QualificationsBachelor’s degree in Communications, Marketing, or a related field.Minimum 1 year of relevant experience in social media strategy, account management, or digital marketing.Proven expertise in content creation, campaign planning, and performance analysis.Solid understanding of B2B marketing principles with the ability to manage multiple brand voices and client mandates.Exceptional communication skills with a strong storytelling ability and an eye for detail.Ability to work both independently and collaboratively in a fast-paced, dynamic environment.Why Join Us?Work with a diverse, creative team across exciting industries.Take ownership of your strategies with room for innovation and experimentation.Opportunity to work closely with clients and contribute to high-impact campaigns.A flexible work culture that encourages growth, learning, and collaboration.Skills: social media,digital trends,b2b,digital,campaigns