Shopee

Online Marketing Associate - Account Management (Social Channels & Google & Search Channels)

Posted: 1 days ago

Job Description

About The TeamThe Regional Online Marketing team is responsible for driving business growth across diverse markets by acquiring new users, increasing platform orders, and boosting GMV through data-driven strategies. The team leverages a wide range of digital marketing channels and requires strong channel expertise combined with innovative problem-solving skills to deliver impactful results.Job DescriptionCollaborate effectively within a high-performing team to support the delivery of measurable outcomes Design, plan, execute and monitor both always-on and promotional online campaigns across various marketing channelsDrive market-leading ROI and analyse the optimal mix of digital campaigns to achieve KPIs through data-driven recommendationsCollaborate with Thailand operational team, local marketing teams and the regional marketing team to deliver a full-funnel marketing campaignWork with the Marketing Analytics team to understand tracking and attribution to measure the importance and effects of digital campaigns accuratelyWork closely with Strategy and Planning team to customise the proposal to counter the challenges faced from local teamFocus on new and innovative ways of engaging customers through constant testing & refining of new initiativesKeep abreast of the latest trends on Social / Google & Search channels and digital marketing and be well versed in the various components for success in digital marketingRequirementsBachelor's degree in a quantitative majorPrior extensive hands-on experience in performance marketing on Social / Google & Search is preferredMobile App user acquisition experience is a plusPassion for advertising and performance marketing, with a good understanding of internet advertising technologies, including the tracking and attribution modelExcellent communication skills with the ability to articulate clearly in both written and spoken EnglishExperience with a start-up environment is desiredOutstanding analytical skills and data-driven approachAbility to multitask, meet deadlines, have an eye for details and thrive in a dynamic environment

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