Paid Ads Marketing Strategist

Remote | Medical Aesthetics Marketing | 30-35 Client PortfolioWe Don't Need a Media Buyer. We Need a Marketer.If you think your job ends when someone clicks an ad, this isn't for you.We need someone who obsesses over the entire journey: Ad → Landing Page → Email/SMS → Booking → Treatment. We don't celebrate leads. We celebrate people walking through the door.The RoleYou're a full-stack marketer who's deep in Meta and Google ads but understands how everything connects. You can write killer ad copy, optimize a landing page, fix a broken funnel, and explain strategy on a client call.You'll manage paid advertising for 30-35 medical spa clients and drive the strategy for your portfolio with the support of an Account Manager.What You Actually DoLead StrategyRun weekly internal team meetings - what's working, what's not, what to testAnalyze full funnel performance: ads, landing pages, follow-up, bookingsMake calls on when to scale, pivot, or pauseExecute CampaignsBuild and optimize Meta and Google campaigns daily Write ad copy that convertsTest creative angles, audiences, offers, landing pagesOptimize for bookings and treatment rates, not just leadsThink Full FunnelFix broken landing pages that aren't convertingDesign email/SMS sequences that drive bookingsUnderstand consumer psychology: What makes someone book their first Botox?Connect ad spend to actual practice revenueCollaborateWork with designers on creative concepts and angles (you're the creative director)Partner with Account Manager on client strategyJoin client calls when performance needs strategic interventionSpot upsell opportunitiesYou're the Right Person If:✅ Expert in Meta ads, strong in Google Ads - with 3+ years experience and proven results✅ Can write compelling ad copy and landing page copy✅ Understand full-funnel marketing (not just traffic)✅ Comfortable on client calls explaining strategy✅ Lead meetings with clear POV, not just data dumps✅ Collaborate with designers like a creative director✅ Constant learner who studies competitors and tests new approaches✅ Care about business outcomes (bookings) not vanity metrics (leads)Bonus: Medical aesthetics background, GoHighLevel knowledgeWhat We DON'T Want❌ Media buyers who optimize in a vacuum❌ Order-takers waiting to be told what to do❌ People who think "leads are up" = success❌ Specialists who can't see the bigger pictureAbout Tier3 MediaWe're a digital marketing agency exclusively serving 100+ medical spas nationwide. We're growth partners who understand the aesthetics industry deeply.What we offer: Ownership over your portfolio, clear growth path, cutting-edge tools, remote flexibility, competitive payTo Apply: https://tier3media.typeform.com/to/EqF2bisX