Product Marketing Manager | Food Industry プロダクトマーケティングマネージャー 食品業界

Product Marketing Manager | Food Industry プロダクトマーケティングマネージャー 食品業界Our client, a company in the food industry specializing in gifting, is seeking a Product Marketing Manager to lead their core retail business in the Baked & Other category. This role offers the opportunity to manage over 500 SKUs annually, engage in new product development, and execute full 360 marketing strategies.Key Responsibilities:- Lead product development for gifting in baked goods- Manage P&L and budget for assigned product area- Coordinate product launch with PR, sales, and other teams- Develop product concepts based on consumer insights- Conduct post-launch reviews and propose future plansQualifications:- 5+ years in consumer goods marketing, ideally food or beverage- Business fluency in English and native fluency in Japanese- University degree required- Experience with product lifecycle management tools- Proficiency in data analysis tools like Excel or Tableau- Experience with cross-functional team leadership- Familiarity with consumer research methodologies