Sales Manager - GUERLAIN

ResponsibilitiesMarket DevelopmentDefine and deliver the market development plan & brand acceleration strategy across channels and touchpoints Influence the brands strategy for the markets; in terms of assortment, representation, business model, distribution & agent selection / management Main contributor to the markets KPI’s: MS, MC, SISO, OPEX, A&P and Key influencer of trade strategy, spend and forecast.Agent & Retailer RelationshipsBuild and nurture excellent ties with Guerlain’s agents and retailers and capitalize on it to serve the best interests of the brand Work hand in hand with the local agents and retailers to better position the brand in the market, while respecting the brands guidelines, DNA & long term strategies Establish daily/weekly/monthly drumbeats with regards to reporting, data collection and markets opportunities Engage directly with retailers to negotiate locations, trade terms, incremental visibility & evening that best serves the brands ambitions Financials (P&L)Define the SISO plan as well as the investment strategy & budget per market to deliver the target OP and MS aspiration of the brand Ensure the proper and approved A&P spending and timely reporting by the agent (BA’s, Bonuses, Commissions, Trade, POSM, Capex…) Handle ongoing negotiations and refinement of Price Structures, margins & other commercial conditions to elevate the brands profitability Team ManagementCoach and elevate the know how and technical skills of the sales coordinators within the team as well as cross functionally Management of a local team: retailer manager, field coordinator and Beauty consultantsBuild close relationships with brand managers and frontliners in the markets linked to KPI’s and deliverables facilitating a better business performance