Senior Manager, Paid Search

Ollie was born with the mission of improving the lives of pets and pet parents nationwide. We make human-grade pet food, tailored for each dog’s nutritional needs, and deliver directly to our customers’ doors. Through Ollie’s carefully crafted meals and health services for members, dogs can truly live their healthiest, happiest lives.As a member of our growing team, you’ll take part in a company culture that cares deeply about its work and its team members.Ollie is seeking a Senior Manager, Paid Search to lead our paid search strategy, overseeing day-to-day campaigns and driving long-term growth initiatives. In this role, you’ll work closely with the Director of Growth to align search marketing with broader business objectives, mentor and develop junior team members, and optimize campaigns to deliver measurable ROI. This position combines hands-on campaign management with strategic thinking to drive customer acquisition through paid search.This role is based remotely in the U.S. and will report to our Director, Growth.What You'll Do: Serve as Ollie’s in-house Paid Search expert and leader for all paid search efforts, including Google Ads, Microsoft Ads, Youtube, PMAX, and other search platformsOwn end-to-end strategy and execution of Paid Search campaigns, including keyword strategy, audience targeting, bidding strategies, A/B testing, landing page strategy and pacing across platformsLead optimization of shopping campaigns and product feeds, ensuring accurate product data, proper categorization, and compliance with platform requirementsContinuously evaluate and maximize the Paid Search ecosystem to push the boundaries of our acquisition strategiesDevelop and implement robust testing roadmaps to continuously improve ad performance and conversion ratesAnalyze, refine, and forecast SEM performance using media mix modeling and incrementality testingProvide senior leadership with performance insights, strategic recommendations, and forecasts to inform business decisionsManage, mentor, and develop junior team members, fostering a culture of learning and high performanceWork cross-functionally with a wide range of partners, including Brand, Product, Technology, Operations, Customer Success, Data, and FinanceStay ahead of industry trends, testing new channels, ad formats, and strategies to drive growth, including ad platform changes, AI integrations, and new demand gen formatsWho You Are: You have 6+ years of hands-on Paid Search/SEM experience, with a strong track record of performance outcomes. Experience in DTC or subscription-based acquisition is a big plusYou’ve successfully managed high-budget campaigns with measurable ROI. You are data-driven, highly analytical and have the ability to work across large, sometimes disparate data setsYou have strong analytical skills and experience with tools like Google Ads, Google Analytics, SEMrush, or similarYou have excellent communication skills, with the ability to clearly articulate strategy, performance insights, and recommendationsYou are excited about mentoring or managing junior marketing professionalsYou are a curious thinker with a strong POV and playbook, but you’re willing to test new ideasYou have a passion for Ollie’s mission and productWhat You'll Get:Competitive salary and a stake in the companySponsored 401k program with employer match up to 4%Comprehensive health coverage including medical, dental and visionUnlimited vacation policy that you're encouraged to usePaid parental leave1-week paw-ternity leave for new dog parentsFree Ollie subscriptionInspiring pack members!What We Value:Keeping Dogs At The HeartOur profound love for dogs unites us and drives and inspires every aspect of our business. We wholeheartedly believe dogs make us better in life and at work.Being Courageous And KindWe create a safe, inclusive space for everyone to show up as their authentic selves. We check our egos at the door and speak our minds. We embrace diverse backgrounds and perspectives as they bring new and different ideas and ways of working together.Setting New StandardsWe believe in continually raising the bar, never settling for less than our best as a team and individuals. We keep improving from the quality of our products to our customer experience to how we work.Making Ollie The Best ChapterWe are building an impactful business while making memorable experiences with one another. We celebrate our successes, learn from our failures, and enjoy our collective journey. Our time at Ollie should be a milestone in our careers.If you'd like to stand out, tell us in your cover letter why you're interested in joining Ollie and how your skills match the responsibilities detailed in this posting. Ollie embraces diversity and equal opportunity. We're committed to building a team that represents a variety of backgrounds, perspectives, and skills. Ollie is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please include that in your application.