Senior Marketing Specialist

Started in 2013, Teknasyon is a next-gen tech company where bold ideas become global products. Since then, we’ve launched a broad range of digital products and reached over 3.5 billion users.We build products people love, like Getcontact, eSIM io, Shorten, and Lisa AI.That same product mindset drives our SaaS platforms like Rockads, Zotlo, Desk360 and VerifyKit. They help businesses grow smarter, move faster, and think more globally.Technology moves fast, and so do we.AI is part of how we think, build and grow. It helps us create more innovative, efficient, and more meaningful digital experiences.And what makes it all possible? The people.We don’t just work together. We grow together, laugh a lot, and build things that matter. That’s why we’ve been named one of the best workplaces in Turkey and Europe, where creativity thrives, ideas move fast and ambition turns into action.Extraordinary starts here.Join us if you want to be a part of strong and ever-growing Teknasyon team! You can be the “Senior Marketing Specialist” we are looking for!WHAT YOU’LL BE DOINGLeading the end-to-end execution of app marketing—from campaign setup to optimization—across Meta, Google, TikTok, Snapchat, AppLovin and other performance-driven platforms,Building forecasting models to enable data-driven planning around budgets, LTV (Lifetime Value) and ROAS (Return on Ad Spend),Analyzing performance data to uncover insights, identify growth opportunities, and scale winning approaches,Collaborating closely with product and engineering teams to align marketing efforts with product launches and live operations,Owning relationships with UA (User Acquisition) partners and ad networks, co-leading strategy development, testing, and optimization efforts,Leading the creative strategy process by guiding design and content teams with performance insights, market trends, and platform dynamics.WHAT YOU’LL BRINGPreferably 5+ years of performance marketing experience in mobile user acquisition,Deep knowledge of major advertising platforms (Meta, Google, TikTok, etc.) and hands-on experience in campaign management,Strong analytical skills with the ability to interpret data, build forecasts, and translate insights into action,Experience collaborating with creative, product, and engineering teams,Curiosity and a creative perspective on trends, user behavior, and growth opportunities,Comfort in owning processes end-to-end, with strong communication and project management skills,A test-and-learn mindset, with a natural inclination for experimentation, iteration, and performance-driven thinking,Bonus: Experience in the mobile app ecosystem, especially with subscription-based or usage-based products.WHY YOU’LL LOVE WORKING HEREBe part of a fast-paced, impact-driven creative environment where your work goes live quickly and actually makes a difference,Thrive in a startup-style culture that encourages experimentation and values fresh ideas,Collaborate with a team that deeply cares about creativity, growth, and meaningful results,Enjoy the freedom to explore bold ideas, backed by a team that values curiosity as much as execution,Contribute to global projects where your designs don’t just perform — they inspire,The privilege of working at one of Europe’s and Turkey’s top Great Place to Work-certified companies,Unlimited private health insurance covering you and your family,A Multisport card provides access to a wide range of fitness and sports activities,Complimentary access to Netflix, Spotify, YouTube, and various in-house mobile apps,Annual app store credit to explore and enjoy the latest mobile applications,Cambly support to improve your foreign language skills,Access to online and in-person trainings, workshops, and learning events,Pet adoption support, including initial microchip, passport, and vaccine costs for the first 6 months,Bonus system to foster appreciation within the team,Referral bonuses for helping us find new talent,Daily commute and meal allowance on top of your monthly food card,A special welcome package filled with items for both work and daily life,Exclusive corporate discounts with partner brands,Extensive paid leave policies beyond industry standards,Vibrant social clubs and regular team events to boost morale and culture,The Teknasyon Volunteers Club is where we unite for social impact and community-driven projects,Daily open buffet breakfast, coffee corner, fresh orange juice, various drinks, fruits, and snacks,Massage chairs and gaming zones on every floor to relax and refresh during breaks,Our legendary 4-day annual Pitstop retreat in Cyprus is filled with inspiration, bonding, and unforgettable memories.