Content Strategist

We're Hiring: Content Strategist @ Dance With Me Studios (South Africa, Latin America)We don't want someone who manages content. We want someone who builds audiences.Dance With Me Studios is one of the fastest-growing dance and lifestyle brands in the country — and we're looking for a Content Strategist who knows exactly what it takes to grow a channel, make ads people actually stop scrolling for, and build a brand that feels as good as it looks.If you've done it before, we want to hear about it. If you haven't yet but you know exactly how you'd do it — we still want to talk.What you'll own:Develop and own creative strategy across Meta, TikTok, Instagram, and YouTube — with a clear point of view on what makes content go viral in lifestyle, dance, and wellness nichesDrive organic social growth with a long-term audience-building mindset — whether you've scaled accounts to 1M+ or you have a sharp, well-reasoned strategy for getting thereConcept and produce high-performing paid ad creative — from hook to CTA — with a track record (or clear instinct) for what winsWrite sharp, detailed creative briefs for video editors, videographers, and talent that translate brand voice into on-screen executionManage and give creative direction to our in-house video editor, ensuring output is consistently on-brand, high-quality, and delivered on timeApply a strong visual eye and copywriting instincts to maintain brand consistency and elevate content quality across every touchpointAnalyze paid and organic performance data to iterate quickly, double down on winning formats, and cut what isn't workingIdentify and act on trending formats, sounds, and content styles before they peak — staying two steps ahead of the algorithmCollaborate with studio managers and instructors to surface authentic stories and on-brand moments worth capturingBuild and manage a multi-channel content calendar that balances reactive trends with long-term brand buildingYou're the right fit if:You have a genuine feel for what makes content explode in the dance, lifestyle, or wellness spaceYou've grown organic channels significantly — or you can walk us through exactly how you wouldYou have examples of high-performing content or ads, even if the numbers aren't in the millions yetYou have a strong visual sense and copy instincts that show up in everything you touchYou're comfortable giving clear, actionable directionYou think in hooks, formats, and narratives — not just postsThis is not a coordinator role. You'll have real creative ownership, a small team to lead, and a brand with serious momentum.Offer:Part time or full timeCompensation $1000-$2200/monthly📩 Apply below or DM us directly with your portfolio.