GiftsBazaar.in

Digital Marketing Manager (Remote)

Posted: 1 days ago

Job Description

Primary Title (recommended for job boards): Digital Marketing ManagerAbout The OpportunityA fast-growing company in the technology and software services sector delivering B2B digital solutions and SaaS-enabled marketing platforms. We partner with enterprise and high-growth clients to drive acquisition, engagement, and revenue through data-driven digital strategies. This remote role, based in India, leads performance and brand initiatives across organic, paid, and owned channels.Role & ResponsibilitiesDevelop and execute an integrated digital marketing strategy across SEO, paid media, email, and content to meet acquisition and revenue targets.Plan, launch, and optimise paid campaigns on Google Ads, Meta, and LinkedIn to maximise ROI and scale high-performing channels.Lead SEO and content marketing programs: keyword strategy, on-page optimisation, technical SEO fixes, and content calendars.Implement conversion rate optimisation (CRO) for landing pages and funnels using A/B testing, heatmaps, and analytics insights.Build dashboards and run weekly/monthly performance analysis using GA4, GTM, and SQL-based queries to drive actionable insights.Manage budgets, external agencies, and freelance resources; define KPIs, forecast spend, and ensure campaign compliance and tracking fidelity.Skills & QualificationsMust-HaveSEOGoogle Analytics 4Google Tag ManagerGoogle AdsMeta Ads ManagerPPC Campaign ManagementEmail Marketing PlatformsMarketing Automation (HubSpot)PreferredLinkedIn AdsA/B Testing ToolsSQL for MarketingAnalyticsBenefits & Culture HighlightsFully remote, India-based role with flexible hours and asynchronous collaboration.Learning and development stipend plus access to industry conferences and training.Collaborative, outcomes-driven culture with clear ownership and performance-based incentives.We seek a hands-on digital marketing leader who blends strategic thinking with technical execution—someone who can turn analytics into campaigns that scale. Apply if you are results-oriented, data-fluent, and excited to drive measurable growth in a remote-first tech environment.Skills: drive,google ads,linkedin ads,google tag manager,seo,digital marketing

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