Freelance Marketing

This role focuses on managing and optimizing pay-per-click (PPC) campaigns to drive online sales for a client. The position is remote and project-based, with the potential for additional work depending on performance and project outcomes. The ideal candidate will have a proven track record in PPC management, particularly in e-commerce or online sales environments, and will be responsible for developing, executing, and refining strategies to maximize ROI and achieve sales targets.Deliverables Develop and implement PPC strategies tailored to online sales objectives Set up, monitor, and optimize campaigns across platforms such as Google Ads, Bing Ads, and social media channels Conduct keyword research, ad copywriting, and A/B testing to improve campaign performance Analyze campaign data and provide actionable insights and regular performance reports Manage budgets and adjust bids to ensure efficient spend and maximum ROI Collaborate with stakeholders to align PPC efforts with broader marketing goals Identify new opportunities for campaign expansion and growthRequirements Demonstrable experience managing PPC campaigns focused on online sales Proficiency with Google Ads, Bing Ads, and relevant analytics tools Strong analytical skills and ability to interpret campaign data Experience with e-commerce or direct-to-consumer sales environments Excellent written and verbal communication skills Ability to work independently and meet deadlines in a remote setting Familiarity with conversion tracking, remarketing, and audience segmentation Availability for a single project with potential for future engagementsAbout TwineTwine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.Our MissionTwine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.